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| Chad Coleman |
The Ladies Professional Golf Association names Chad Coleman CMO, effective Feb. 3. Coleman was most recently chief brand officer at YouTube channel and media franchise Dude Perfect, overseeing global brand and content strategy, and leading storytelling across marketing campaigns, content and partnerships. Before that, he was director of social media and brand partnerships at Callaway Golf. In his new role, Coleman will lead the LPGA’s global marketing, brand, communications, content and fan-engagement strategy. “Chad is a proven brand builder with a rare combination of deep golf knowledge, strong industry relationships, and modern content expertise,” said LPGA commissioner Craig Kessler.
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| (L-R) Sadie Tory, Saul Lewis |
Strategic Objectives promotes Sadie Tory and Saul Lewis to VP. Tory has been with the agency since 2020, most recently as director, PR & people, Before joining Strategic Objectives, she was PR + influencer marketing specialist at Berlin-based online food and quick commerce delivery platform foodora. Lewis was previously director, PR & agency development at Strategic Objectives. He came to the firm in 2021 from Paradigm Public Relations. “Sadie and Saul each play a critical role in strengthening our client work, shaping our culture, and helping the agency grow in measurable ways,” said Strategic Objectives president and partner Adriana Lutz. “Their perspectives, partnership, and commitment to excellence will continue to propel us forward.”
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| (L-R) Scott Lusk, Jess McCarron |
Signal Group ups Scott Lusk and Jess McCarron to managing directors. Lusk specializes in communications strategies to build brands and influence policy in highly regulated industries, including the pharmaceutical, healthcare, energy, private equity and defense. Before coming to Signal Group, he was VP, public affairs and communications at Marathon Strategies. McCarron oversees a client portfolio in energy, climate, land and water conservation, and agriculture, serving as chair of Signal Outdoors, a dedicated practice area for outdoor policy communications. She was previously a senior spokesperson and communications advisor in the U.S. Senate and at the U.S. Department of Agriculture. “Both have proven themselves to be indispensable strategists and leaders who drive results for our clients,” said Signal Group president Chelsea Koski. The agency has promoted Kathleen Van De Wille from senior manager in the agency’s healthcare practice group to SVP and Grace Dahl to VP, analytics and intelligence. Signal has also upped Julian Graham to senior director; Vincent Sheu to senior director, creative impact; Ari Neugeboren to director; Will Burdulis to director; Ginger Felberg to manager; and Antonio Mosquera to senior associate.




The J.M. Smucker Co. names Katie Williams CMO, effective March 9... Jones Lang LaSalle, a professional services firm that specializes in real estate and investment management, appoints Mencía Barreiros as head of communications... Hub International Limited, a global insurance brokerage and financial services firm, appoints Sue Lee as SVP of investor relations, a newly created role.
Stagwell appoints Ben Berentson as CEO, owned media. Berentson was most recently managing director at Stagwell’s Code and Theory... FUSE Create, a Toronto-based advertising agency, brings on Jenn Duggan as SVP, managing director, PR. Duggan joins the agency from Citizen Relations, where she most recently served as president... The Virginia Department of Transportation’s Richmond District names Nicole Bell communications manager. Bell previously served as VP of public relations for Smile Train.
Sanctuary Wealth, a platform that provides comprehensive money management solutions, names Marissa Fox-Foley as CMO... GMMB promotes Jodi Quintero and Erica Monteith to partner... Furia Rubel Communications adds presentation strategist Valerie Madamba and law firm leader Meghan Warren to its international faculty.
Paramount Skydance has named Ted Lehman, senior VP and head of US public policy and government affairs.
Mairead Lynn, who served as communications director for former Pennsylvania Democratic Senator Bob Casey, joins Frontwood Strategies as a principal.



