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| Chad Coleman |
The Ladies Professional Golf Association names Chad Coleman CMO, effective Feb. 3. Coleman was most recently chief brand officer at YouTube channel and media franchise Dude Perfect, overseeing global brand and content strategy, and leading storytelling across marketing campaigns, content and partnerships. Before that, he was director of social media and brand partnerships at Callaway Golf. In his new role, Coleman will lead the LPGA’s global marketing, brand, communications, content and fan-engagement strategy. “Chad is a proven brand builder with a rare combination of deep golf knowledge, strong industry relationships, and modern content expertise,” said LPGA commissioner Craig Kessler.
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| (L-R) Sadie Tory, Saul Lewis |
Strategic Objectives promotes Sadie Tory and Saul Lewis to VP. Tory has been with the agency since 2020, most recently as director, PR & people, Before joining Strategic Objectives, she was PR + influencer marketing specialist at Berlin-based online food and quick commerce delivery platform foodora. Lewis was previously director, PR & agency development at Strategic Objectives. He came to the firm in 2021 from Paradigm Public Relations. “Sadie and Saul each play a critical role in strengthening our client work, shaping our culture, and helping the agency grow in measurable ways,” said Strategic Objectives president and partner Adriana Lutz. “Their perspectives, partnership, and commitment to excellence will continue to propel us forward.”
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| (L-R) Scott Lusk, Jess McCarron |
Signal Group ups Scott Lusk and Jess McCarron to managing directors. Lusk specializes in communications strategies to build brands and influence policy in highly regulated industries, including the pharmaceutical, healthcare, energy, private equity and defense. Before coming to Signal Group, he was VP, public affairs and communications at Marathon Strategies. McCarron oversees a client portfolio in energy, climate, land and water conservation, and agriculture, serving as chair of Signal Outdoors, a dedicated practice area for outdoor policy communications. She was previously a senior spokesperson and communications advisor in the U.S. Senate and at the U.S. Department of Agriculture. “Both have proven themselves to be indispensable strategists and leaders who drive results for our clients,” said Signal Group president Chelsea Koski. The agency has promoted Kathleen Van De Wille from senior manager in the agency’s healthcare practice group to SVP and Grace Dahl to VP, analytics and intelligence. Signal has also upped Julian Graham to senior director; Vincent Sheu to senior director, creative impact; Ari Neugeboren to director; Will Burdulis to director; Ginger Felberg to manager; and Antonio Mosquera to senior associate.
Steve Rice, who served as director of political mobilization for Boeing, joins DC-based bipartisan public affairs and strategic communications firm The Herald Group as SVP, overseeing its grasstops and 50-state field operations. 
Qorvis has named Victor Shiblie senior advisor to boost its international network and global business opportunities.
Pierre DuBois has taken the VP-public affairs post at AIB Data Centers, developer of the digital infrastructure for AI hosting and high-performance computing workloads.
Allison Worldwide names Victoria Brophy EVP, head of corporate and technology in Europe. Brophy comes to the firm from Golin Ketchum London, where as EVP she built and led the London Corporate Affairs practice... 
Signal Group, a DC-based public affairs firm, hires Josie Feron as director. Feron was most recently communications director for the Office of Congresswoman Deborah Ross (D-NC)... Moburst, a mobile-first digital agency driven by a proprietary AI program, appoints Etgar Shpivak as VP of marketing... Howard University hires Jasmine Gurley as senior director of public relations in the Office of University Communications.
