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Prosek Partners handles New York’s Tilray Brands, craft beer & cannabis operation, as it acquires BrewDog, a leading independent beer producer in the UK, for $45M.
Irwin Simon, Tilray CEO, called BrewDog “one of the most iconic, mission-driven craft beer brands in the UK.” It markets brands such as Punk IPA, Hazy Jane, Lost Lager and Wingman. The transaction also includes 11 brewpubs in London, Manchester, Edinburgh and Dublin.
Simon promised to invest in BrewDog to return its operations to profitable growth. “Brewdog’s future is bright and we are committed to ensuring the brand continues to lead and inspire the global craft beer movement,” said Simon.
The acquisition boosts Tilray’s global craft beer and beverage platform to the $500M level.
Tilray is the parent of Montauk Brewing, Redhook Brewery, Blue Point Brewing, Breckenridge Distillery, SweetWater Brewery, Revolver Brewing and Shock Top.
Teneo represents American Ocean Minerals Corp as its merges with NASDAQ-listed Odyssey Marine Exploration to create a $1B deep-sea critical minerals research and mining platform that is under US-control.
Kekst CNC represents Cleveland-based Everstream as the business-only fiber network receives bankruptcy court approval for the sale of almost all of its operations to Bluebird Fiber for $385M.
FTI Consulting handles media for McCormick as the 137-year-old flavors company combines with Unilever Foods in a deal valued at $45B.
Edelman Smithfield handles Sysco as the world's largest food-away-from-home distributor acquires Foxcroft Strategy Group client Jetro Restaurant Depot, which serves delis and mom & pop shops, in a deal valued at $29B.
FGS Global represents Brown-Forman Corp. as it confirms merger discussions with French liquor giant Pernod Ricard.
