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| Frances Alban |
Mark Allen & Co., which is headquartered in New York with an office in Los Angeles, acquires Alban Communications, establishing its first Miami office. The Alban Communications name will be retired, and all clients will transition to Mark Allen & Co. Alban was founded in 2008 by Frances Alban, who previously held roles at Weber Shandwick, Hill & Knowlton, and Jack Morton Worldwide. The agency has represented clients across South Florida and beyond, including the World Trade Center Miami, City of Miami, Douglas Elliman, Compass Real Estate, Florida Department of Health and National Association of Women Business Owners. The acquisition brings Mark Allen & Co. new capabilities and expertise in US Hispanic media, residential and commercial real estate, and health and wellness. "Bringing Frances into our leadership team enhances what we can deliver for clients,” said Mark Allen & Co. founder and CEO Mark Pasetsky. “Frances has deep media relationships in key markets and is a seasoned strategist who knows how to drive results across the most competitive and complex industry sectors."
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Buchalter, a business law firm, launches a crisis management and strategic response group, which integrates attorneys across investigations, disputes, cybersecurity and privacy, employment, corporate governance, and enterprise risk. The firm also maintains standing relationships with crisis‑communications advisers, investigators, forensic and incident‑response teams, and public‑affairs specialists, enabling the firm to activate a coordinated response quickly. The new practice advises clients on rapid internal reviews, government investigations, major cyber and privacy incidents, leadership and workplace matters, emergency litigation, governance and board oversight, and post‑crisis remediation. “Crises today unfold in real time, under incomplete information and under significant public and regulatory pressure,” said Kristina D. Maritczak, Co‑Leader of the new group. “Our team understands the urgency, discipline, and clarity required in those moments, and we are built to respond immediately.”
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5W PR expands its beauty practice to include TikTok Shop-aligned PR campaigns and creator amplification strategies. The expanded offering aims to create programs that integrate seamlessly with TikTok Shop initiatives. Services include creator partnerships, content seeding, strategic pitch development, real-time trend activation, affiliate management, and measurement-driven amplification to maximize product visibility and engagement. "By aligning PR programs with TikTok Shop and creator amplification, we are helping brands translate social momentum into measurable business impact, while maintaining authentic storytelling and credible media coverage,” said 5W PR managing partner & EVP Ilisa Wirgin.
ICR releases a report that says the SPAC IPO market has been trending upward—and is likely to stay on that track... Washington Women in PR is sponsoring an April 15 event that looks at how women can change the dynamics that often keep them in lower-visibility positions through strategic self-advocacy and organizational awareness... Life Science Cares Boston, an organization supported by LaVoieHeathScience, will convene leaders, employees and partners from across the life sciences industry for its annual Impact Breakfast on April 13 at the Omni Boston Hotel at the Seaport.
Bell Yard Communications and Kysen PR, London-based firms that focus on legal market and litigation PR, are merging. The combined firm will operate as Bell Yard Kysen Communications... FINN Partners launches Travel with Tastemakers, a global report that looks at more than 25 destinations through the eyes of the creatives who shape them... Baker Public Relations, a woman-owned agency based in Albany with offices in Pittsburgh, PA and St. Petersburg, FL, rebrands as The Baker Agency. 
ChangeMakers, an independent shop with 400 professionals across Canada and the U.S., is merging with The Creative Dept., which advises innovative and culture-shaping companies on brand strategy and creative direction... Full Court Press Communications, a Bay Area-based strategic communications firm, celebrates its 25th anniversary... R&J Strategic Communications marks its 40th anniversary by launching its Moments That Made a Difference campaign.
