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| Karine Cousineau |
NATIONAL Public Relations hires Karine Cousineau as SVP, practice lead, public affairs and government relations. Cousineau most recently served as VP, strategic communications at Beer Canada, a non-profit organization that advocates on behalf of brewers and adult consumers. She was previously director of corporate affairs at The Green Organic Dutchman, a licensed producer of cannabis products, and has been a government and public relations consultant at Summa Strategies. At NATIONAL, Cousineau will serve as a member of the Toronto senior leadership team. "Karine brings exceptional depth of experience and strong relationships across the public affairs landscape, along with a proven ability to deliver meaningful outcomes for clients navigating complex regulatory environments,” said Jennifer McCormack, Managing Partner of NATIONAL’s Toronto office.
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| (L-R) Maggie Kash, Felicia McLemore |
The American Clean Power Association names Maggie Kash as VP of public relations and Felicia McLemore as VP of corporate communications. Kash was most recently at Google, where led AI and energy public affairs. At the Sierra Club, she served as chief of communications for over a decade. In her new position, she will work to drive communications strategies aimed at influencing policy and inspiring action around clean energy issues. “She is an accomplished communicator with a strong record of leading advocacy campaigns and rapid response communications,” said ACP chief communications officer Artealia Gilliard. McLemore previously served as head of executive communication & visibility at PepsiCo. Before that, she was SVP, business transformation at Edelman and head of communications for the DC government. Gilliard called her “an accomplished leader with a strong record of effective executive positioning and thought leadership strategies.” ACPA represents energy storage, wind, utility-scale solar, clean hydrogen and transmission companies.
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| Simon Mouyal |
Armis, a cyber exposure management & security company, appoints Simon Mouyal as CMO. Mouyal joins the company from identity security firm CyberArk, where also held the CMO post. He has also led marketing at athenahealth and Metadata Soutions, as well as serving as VP, global marketing at Rackspace and holding a variety of executive marketing position as Microsoft. At Armis, Mouyal will oversee the company’s global marketing strategy and execution to accelerate category leadership and demand for Armis Centrix™, its cyber exposure management platform. “Simon will be instrumental in modernizing our global marketing engine and solidifying Armis as the definitive leader in cyber exposure management,” said Armis CEO and co-founder Yevgeny Dibrov. “He's a category creator and has a proven track record of leading world-class marketing organizations.”
Stagwell has named Lena Petersen, a veteran of MediaLink, Starcom MediaVest and Leo Burnett, chief brand and communications officer.
Carrie Healey has joined the National Association of Broadcasters as VP communications. Most recently, she was program lead at Purple Strategies.
HAVAS Red names Adeena Fried EVP health & wellness, based in New York... Genius Sports Limited, a provider of real-time sports data, names Tony Marlow as CMO... Deerfield Group, which works with clients in the healthcare and life sciences sectors, promotes Bill Veltre to chief media officer... The Public Affairs Council brings on Monica Day as senior manager in its political affairs practice, Deanna Wisniewski as senior manager of communications and Sam Kasner as manager of events. 
Imre names Paulina De la Riva chief strategy officer. De la Riva joins the agency from Ogilvy Health, where she most recently served as EVP, strategy for North America... FNK IR, a strategic investor relations firm focused on smaller cap companies, brings on Greg McKinley as director, investor relations... Bear Icebox Communications, a Chicago-based firm, promotes Sean Wille to VP, strategy + operations... Abode Worldwide, a specialist firmthat works across hotels, short-term rentals and the wider serviced living sectors, appoints Kerry Wilson as chief operating officer.
Method Communications names Lexy King SVP to head up the agency’s new corporate communications specialist group... Five9, provider of the Intelligent CX Platform, appoints Jay Lee as chief marketing and growth officer... Sundial Media & Technology Group, which is the parent company of such brands as ESSENCE and Refinery29, appoints Amanda Butler as CMO.
