 |
Firecracker PR is selected as PR agency of record for ExLabs, a commercial deep-space mission operator building scalable platforms for exploration, planetary defense and resource-driven missions beyond Earth orbit. Firecracker will drive media relations campaigns centered around the company’s partnerships with global space infrastructure providers and related organizations. ExLabs’ ApophisExL mission, set for launch in April 2028, will be the world’s first-ever commercial rideshare to deep space and an asteroid.
 |
ArcSense Communications is selected as communications agency of record for MuukTest, which provides an agentic AI-assisted toolkit to help teams achieve instantaneous, trustable feedback on software quality without the need for massive automation teams. ArcSense will lead a multi-dimensional integrated communications strategy designed to elevate MuukTest’s market presence and establish the members of its leadership team as top voices in the AI-powered quality assurance sector. The partnership focuses on three core strategic pillars: earned media & media relations; executive thought leadership & speaker placements; and industry awards & recognition. "Finding a partner that understands the nuance of our technology and the constantly shifting technology landscape was critical," said MuukTest co-founder and CEO Ivan Barajas. "ArcSense’s approach to our narrative and intimate knowledge of what a startup like ours needs and when, made them the ideal partner to help us navigate our next phase of growth."
 |
REYA Communications is named PR agency of record for Galapagos Safari Camp, which offers personalized safaris in the Galapagos Islands and mainland Ecuador. REYA will lead strategic communications, media relations and storytelling for the camp, which features nine canvas tents including a private three-bedroom family villa. The company’s practices are designed to minimize the human footprint and ensure every action is appropriate for the environment, from the low-impact canvas tents to the farm-to-table cuisine. “REYA truly understands the mission of Galapagos Safari Camp,” said Galapagos Safari Camp co-founder Stephanie Bonham-Carter. “We are thrilled to partner with a team that can authentically convey our message of immersive, land-based exploration and our commitment to the preservation of the islands.”
The Point PR, a travel and hospitality agency, wins AOR status for the Fairmont Scottsdale Princess and the Limelight Hotels collection... The Door, Dolphin unit, is named US agency for Kewpie Americas, a Japanese mayonnaise and condiment brand... Akimbo Communications is engaged as PR AOR for Seirus Innovation, which offers clothing focused on cold-weather comfort and outdoor performance.
Padilla is picked by performance supplement brand Ambrosia Collective to launch Planta Powered by Solein... Diffusion gets AOR duties for Mondo Robotics, which develops consumer robotics products designed to integrate seamlessly into daily life... Redpoint signs on as North American PR representative for Setouchi DMO, which promotes travel to the western Japan region... Campstories lands Sojourn Lodging, a family-owned tiny home resort in the foothills of the Smoky Mountains.
Scout Lab gets AOR duties for JoeyCo, a platform that connects older adults with younger people seeking affordable housing support... McLean Media picks up OpenRoad Insurance, which covers classic and collector vehicles and related coverages... 5WPR lands Novo, a financial platform for independent business owners... Colangelo & Partners wins Finger Lakes Wine Alliance.
Diffusion is appointed PR agency of record for Mellow Sleep, a sleep and home brand that had more than $100 million in sales within its first nine months... The Blueshirt Group is selected to lead the investor relations and financial communication programs for Enablence Technologies, which supplies planar lightwave circuit optical chips for datacom, telecommunications, artificial intelligence, and advanced vision applications... Wise Up PR lands Lite Coms, which designs and manufactures advanced tactical satellite communications terminals for defense and government applications.
TURNER comes on board as the first PR AOR for Overseas Adventure Travel, which specializes in a small-group land and small-ship adventures for the 50 and over crowd... FINN Partners lands Langham Hospitality Group, manager of The Langham, Custom House, Bangkok, which is launching later this year... Hannah Cranston Media picks up NULASTIN, a beauty company that offers elastin replenishment products for hair, lashes, brows and skin.
