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Fire on the Hill, which has offices in London and New York, secures a public relations consultancy agreement with renewable energy developer JERA Nex. Fire on the Hill will provide media relations, PR and social content development and strategic communications activity for JERA Nex in the UK. The agency’s scope of work will include proactive pitching, interview coordination and news distribution. Launched by JERA, Japan’s largest power generation company. JERA has a portfolio of onshore renewable assets including wind, solar, and battery storage assets in the Middle East, Asia, and North America. It is also a 50 percent shareholder in JERA Nex bp, JERA’s joint venture with bp, focusing on offshore wind. “Working with partners who understand our business makes all the difference in how we communicate our story,” said JERA Nex communications manager Maryam Pasha. “Fire on the Hill will help strengthen our communications in the UK, from media relations to strategic content.”
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TEAM LEWIS takes on AOR duties for PetScreening, which provides pet policy management software. TEAM LEWIS will deliver integrated PR and brand-first campaigns for the software's Short Term Rental services. The agency’s scope of work will include elevating PetScreening’s brand presence and demand generation. TEAM LEWIS has already delivered creative, media relations, thought leadership, and earned strategy to reinforce PetScreening's industry leadership. "We are excited to partner with TEAM LEWIS to amplify PetScreening's STR, Vacation Rental platform. Pet-friendly accommodations are among the most sought-after features for travelers, and this solution expands options for guests to find homes that welcome their pets while helping property managers protect their assets and benefit from pet-related revenue," said PetScreening SVP of marketing Kristine Champion.
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Echo-Factory, a Pasadena, CA-based marketing agency specializing in healthcare and life sciences, is selected as AOR for Catalina Island Health, Santa Catalina Island's only medical facility. The agency will support Catalina Island Health with strategic marketing, brand positioning, digital advertising and patient acquisition programs designed to increase awareness of the organization's healthcare services and expand access to care for residents as well as visitors to the island. Catalina Island Health provides essential care through its primary care clinic, outpatient services and emergency department. It also owns the island's only fitness center, pharmacy and MedSpa. “Echo-Factory's healthcare marketing expertise will help us increase awareness of our capabilities and continue improving access to care," said Catalina Island Health director of planned giving and community engagement Gail Fornasiere.
The Point PR, a travel and hospitality agency, wins AOR status for the Fairmont Scottsdale Princess and the Limelight Hotels collection... The Door, Dolphin unit, is named US agency for Kewpie Americas, a Japanese mayonnaise and condiment brand... Akimbo Communications is engaged as PR AOR for Seirus Innovation, which offers clothing focused on cold-weather comfort and outdoor performance.
Padilla is picked by performance supplement brand Ambrosia Collective to launch Planta Powered by Solein... Diffusion gets AOR duties for Mondo Robotics, which develops consumer robotics products designed to integrate seamlessly into daily life... Redpoint signs on as North American PR representative for Setouchi DMO, which promotes travel to the western Japan region... Campstories lands Sojourn Lodging, a family-owned tiny home resort in the foothills of the Smoky Mountains.
Scout Lab gets AOR duties for JoeyCo, a platform that connects older adults with younger people seeking affordable housing support... McLean Media picks up OpenRoad Insurance, which covers classic and collector vehicles and related coverages... 5WPR lands Novo, a financial platform for independent business owners... Colangelo & Partners wins Finger Lakes Wine Alliance.
Diffusion is appointed PR agency of record for Mellow Sleep, a sleep and home brand that had more than $100 million in sales within its first nine months... The Blueshirt Group is selected to lead the investor relations and financial communication programs for Enablence Technologies, which supplies planar lightwave circuit optical chips for datacom, telecommunications, artificial intelligence, and advanced vision applications... Wise Up PR lands Lite Coms, which designs and manufactures advanced tactical satellite communications terminals for defense and government applications.
TURNER comes on board as the first PR AOR for Overseas Adventure Travel, which specializes in a small-group land and small-ship adventures for the 50 and over crowd... FINN Partners lands Langham Hospitality Group, manager of The Langham, Custom House, Bangkok, which is launching later this year... Hannah Cranston Media picks up NULASTIN, a beauty company that offers elastin replenishment products for hair, lashes, brows and skin.
