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Nickerson, which has locations in Boston, Los Angeles and New York, comes on board as agency of record for Smartify Media, a digital out-of-home advertising network specializing in digital windows and retail media displays. Nickerson will lead integrated marketing and communications efforts to support Smartify’s continued growth and positioning as a premium partner for digitization and monetization within the commercial real estate sector. As the company expands its footprint, strategic real estate and portfolio partnerships will serve as the foundation for a broader network effect. “We’re excited to partner with their team to elevate their story and accelerate their growth as they scale their innovative platform,” said Nickerson director of PR & media Shannon Mulaire.
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Meyocks signs on to work with LoCo Lab, a company that provides tech solutions focused on enhancing efficiency, regulatory compliance and accountability across supply chains. The agency will conduct market research, develop brand strategy and create marketing materials that farmers engaged in the program will use to promote their products. Those efforts will be part of a pilot project, called Farmer-First, that is funded by an Advancing Markets for Producers grant and will support technical and marketing assistance for farmers who grow crops and livestock using farming practices recognized to improve soil health. “Meyocks is grounded with their experience and expertise, and they have a heart for sustainable ag efforts to help elevate our marketing.” said LoCo Lab founder and CEO Megan Matousek.
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MZ Group is engaged to lead a comprehensive strategic investor relations and financial communications program across all key markets for ESS Tech, Inc., a manufacturer of long-duration iron flow energy storage systems for commercial and utility-scale applications. Chris Tyson, EVP & partner at MZ North America, along with director Larry Holub and senior associate Jack Greenberg, will advise ESS’s investor relations team in all facets of investor relations. Recognized by TIME as one of America’s Top GreenTech Companies in March of 2026, ESS Tech says its products are key to meeting the increased energy demands created by such factors as AI data centers. “We look forward to working with Chris and the entire team at MZ to share our milestones with shareholders and the broader investment community in the weeks and months ahead." said ESS Tech CEO Drew Buckley.
Ilex Content Strategies collects Contrivian, a tech company providing intelligent mission-critical connectivity... Astonish Media Group comes on board as agency of record for Sioux Honey Association Co-op, the nation’s only beekeeper-owned honey cooperative... Prism PR signs on to work with CareScout, a Genworth Financial unit... RG2 Communications lands Jacobsen Studio, an architecture studio recognized for its site-specific approach to contemporary design.
Rosen Group to bolster media visibility of Kustom Entertainment, a live event production and ticketing technology company... LDPR lands AOR duties for Windjammer Landing Resort & Residences, a Caribbean resort set along the shores of Labrelotte Bay in St. Lucia... Vitamin, a Baltimore-based shop, picks up The Mood Center, a mental health practice specializing in neurotherapy treatments for depression and related conditions.
Orchestra is selected as US strategic public relations agency of record for the US Soccer Federation... SourceCode Communications comes on board as agency of record for golf game tracking platform Arccos Golf, the Official Game Tracker of the PGA TOUR... Cherish PR, part of The Wilful Group, is named PR agency in the UK for global tech and lifestyle accessories brand CASETiFY.
CIIC PR picks up PR duties for NUBA Travel, a luxury travel design company specializing in curated journeys around the world... Magrino PR gains AOR status for M Social New York Downtown, a hotel that opened in Lower Manhattan... RG2 Communications checks in at Hotel Milu Florence.
Red Lorry Yellow Lorry is named U.S. PR agency of record for Unibeam, which provides SIM-based authentication... MiiR, a Seattle-based lifestyle brand that produces premium drinkware, selects Colorado-based integrated marketing agency rygr to lead its public relations efforts... Rubenstein Public Relations signs on to work with Copper Intelligence, an exploration company advancing high-grade copper and cobalt assets in the Democratic Republic of Congo.
