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The Public Relations Global Network brings on Warsaw-based K+ Group as its member agency in Poland, reestablishing PRGN’s foothold in Central Europe’s largest market. The move also brings new capabilities in integrated communications, strategic public relations, digital communications, and research and insights. K+ Group specializes in corporate and strategic PR, reputation management, ESG and sustainability communication, employer branding, investor relations, and product and technology PR. PRGN has added agencies in France, Colombia, Boston and London over the past year, with each new member sharpening its focus on digital and AI-driven services. “Joining PRGN is a natural step in executing our long-term growth strategy, focused on scaling capabilities, accelerating international expansion, and delivering measurable value to clients operating across markets,” said K+ Group managing partner Tomasz Alberski.
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Creative and digital marketing firm 2TON Creative and South Florida-based The Buzz Agency have merged. The merger combines The Buzz Agency’s expertise in publicity, public affairs and community-driven storytelling with 2TON Creative’s work in branding, digital marketing, website design, lead generation and creative development. As part of the merger, The Buzz Agency will operate as a specialized public relations and community engagement division of the combined companies. The combined organization is led by 2TON owner Jason Emmett as majority partner; 2TON chief operating officer Sam Nielsen as partner and COO, and Elizabeth Kelley Grace and Julie Mullen, partners and co-founders of The Buzz Agency. “By merging our teams, we’re combining strategic communications, branding, and digital marketing under one roof,” said Emmett.
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Salient Holdings, an integrated marketing and communications agency founded in 2021, is rebranding its three previously distinct agency brands, Honeymoon Creative, Candor and Salient Agency, as Honeymoon. The brands have already been collaborating across a range of clients and accounts, sharing personnel and perspectives. The new name is intended to bring the firm’s external branding in line with its internal integration. Ally Glavas, who previously served as president of Candor, will become regional president at Honeymoon. The agencies comprising Honeymoon have worked with such brands as Sazerac, Post Consumer Products, Moen, Wells Enterprises, GALLO and Old Second Bank. “We’ve been operating as one for some time, and it’s time we have a brand that reflects that,” said Glavas.
IPREX names Big Picture PR in San Fransico, Precision Strategies in Washington, D.C., and Tiny Mighty Communications in Nashville as its first Americas Partner Cohort... Highwire launches AcroAnswers, a proprietary AI visibility platform... Big Red Oak and Naer Communications, a Calgary-based firm, form a partnership providing integrated communications and marketing services to clean energy companies and organizations across Canada.
Matter launches its Review Visibility Management service to address a shift in how companies across verticals earn trust online... A Queens school is putting out the message about Sept. 12, 2001 when people came together to help, comfort, rebuild and unite... Directive expands its Directive Communications division, which will bring PR, organic social, influencer marketing and paid social together under one integrated organization.
Praytell expands its Influence Department—which unites media, creators and social under one team... LRJ PR & Communications and Canopy Brand Group form an alliance that the firms say will bridge the operational divide between high-end brand design and strategic public relations... Twin Minds Media, Hispanic market specialist, increases the scope of its services in an effort to help brands build deeper connections with audiences through culture, storytelling, media and experiences. 
The People Platform, part of Stagwell's The Marketing Cloud, rebrands as Numetrix... Zapwater Communications has earned 17 finalist honors across two PR competitions: eight at the 68th Annual Golden Trumpet Awards, presented by the Publicity Club of Chicago, and nine at the 2026 PRSA Chicago Skyline Awards.. The Florida Public Relations Association presented 122 awards to individuals and teams from across the state at its 69th annual Golden Image and 3rd Annual Pinnacle Awards gala.
The Motion Agency acquires Vehr Communications, a Cincinnati-based strategic communications firm, effective Oct. 1... Lyceus Group, which specializes in financial services, is named a finalist for Public Relations Campaign at the 2026 ThinkAdvisor Luminaries Awards... IPSY, a curated beauty membership platform, launches IPSY Marketing Solutions, a full-funnel marketing and sales acceleration engine. 
