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Red Lorry Yellow Lorry is named U.S. PR agency of record for Unibeam, which provides SIM-based authentication. Led from the agency’s Boston office, the PR program will focus on educating tech and security leaders about the systemic gaps that legacy authentication systems leave exposed and the critical role of hardware-rooted technology in combating an evolving threat landscape, including AI-driven fraud and other advanced identity threats. Unibeam’s technology operates within the SIM card's hardware, providing a built-in layer of identity protection that can't be copied, spoofed or intercepted. “The flaws of traditional authentication methods are clear, and transitioning to a hardware-rooted approach is essential to mitigating identity-based cyberattacks,” said Unibeam chief business officer Rivi Bloch. “We chose the lorries to help us share this mission and to translate our technology into a story that resonates with technology leaders.”
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MiiR, a Seattle-based lifestyle brand that produces premium drinkware and is committed to responsible global giving, selects Colorado-based integrated marketing agency rygr to lead its public relations efforts. Rygr will lead brand communications and earned media strategy for MiiR across the brand’s core categories of drinkware and coffee as well as upcoming category expansions. Through its giving model, MiiR has contributed over $5 million to nonprofit partners worldwide, supporting work led by communities across clean water, education, and environmental initiatives. “At MiiR, we care as much about how we tell our stories as we do about the products themselves,” said MiiR senior director of marketing Amy Olive. “Partnering with rygr will help us build deeper connections with the communities at the center of our brand, while continuing to strengthen our presence in core categories and thoughtfully expand into new ones.”
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Rubenstein Public Relations signs on to work with Copper Intelligence, an exploration company advancing high-grade copper and cobalt assets in the Democratic Republic of Congo. RPR will lead Copper Intelligence’s media relations, executive positioning and visibility across business, trade, and policy audiences. With the U.S. heavily reliant on foreign sources despite copper’s foundational role in national security and economic competitiveness, the company positions DRC’s world-class reserves as a compelling strategic opportunity for Western-aligned development. “Copper Intelligence is poised for growth in a market where timing is everything,” said Copper Intelligence chairman Andres Stuart Groves. “Partnering with RPR positions us to share our operational progress and strategic vision at this pivotal moment.”
Impact PR & Communications signs on to provide strategic communications and support for Hudson Valley Connected, a regional initiative expanding free technology assistance and digital literacy resources throughout the Valley... TURNER is named national PR partner for Travel Oregon... Rubenstein Public Relations is named AOR for workforce development organization America Works.
FINN Partners flies with Textron Aviation Inc., working on the company’s 2026 Special Olympics Airlift and other key initiatives... Archer is named lead strategy and North American PR firm by CASE Construction Equipment... NLG Communications signs on as strategic communications advisor for Metrolink, a commuter rail system in Southern California. 
Rubenstein Public Relations re-ups as agency of record for Doroni Aerospace, a provider of personal electric vertical takeoff and landing aircraft... Zapwater Communications is appointed US AOR for The Cliff Hotel Jamaica, a luxury destination resort in Negril’s West End... MZ Group lands strategic investor relations and financial communications program for Zefiro Methane Corp.
Ripley PR is named PR shop for HCSS, which provides construction management software for the heavy civil and infrastructure construction industry... Redpoint checks in at The Alfond Inn at Rollins College... RG2 Communications lands International Design, a curatorial platform bringing together collectible design, contemporary art and cultural experiences.
Coyne PR picks up AOR duties for Goddard Systems, LLC, manager of a franchise system that serves more than 100K students... GO PR lands JW Marriott Detroit Water Square, which will open in February 2027... REYA Communications signs on as the U.S. and Canada agency of record for Yora Nordic Spa Brownstone, a 130,00-square-foot property opening in Portland, CT this November.
