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Ever Wondered, a London-based advisory firm focused on helping companies deliver clear, consistent messages across every channel in AI search, launches. The firm offers three services—Strategic Press, Editorial Content, and LinkedIn Mastery—that span earned media, owned media, and social. Ever Wondered’s co-founders are Sam Shead, formerly tech & innovation editor at LinkedIn News as well as a tech journalist at the BBC, CNBC and Business Insider; and Jim Norton, formerly technology editor at the Daily Mail and writer across UK national titles. Shead is managing directors of the firm, with Norton serving as editorial director. Their goal is to bring a "newsroom mindset" to communications—built on the conviction that original storytelling is what separates companies that get heard from those that don't. "The companies winning attention now are the ones investing in landing their message across every communication channel – because that's how you surface strongly in AI search," said Shead. "That's what we're built for.”
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| Edward Bernays |
The Museum of Public Relations launches platform that allows users to connect with an AI persona of legendary PR figure Edward Bernays, based entirely on his own writings—more than one million words in all. The Bernays AI persona is the first in the PR Museum’s “Living Archives” series. All entries in the series will be based on the pioneer’s own writings and recordings. While the series does not access or retrieve contemporary data and cannot draw on information beyond the subject’s lifetime, it can respond to hypothetical scenarios, allowing students to explore current issues from the subject’s perspective. “My students in both International PR and AI in Practice for PR Professionals will truly be able to experience a real-world application of AI on a relevant topic,” said Boston University professor Aimee Christian. “It will help them understand the historical context of some of the most pivotal PR campaigns we look to in order to inform our current thinking.”
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PRGN releases a study in which 89 percent of business leaders surveyed said they find brand influence as “extremely” or “very” important to an organization's success, with 67 percent expecting its importance to increase over the next three to five years. The Influence Insights survey was conducted in a joint effort by PRGN’s more than 50 member agencies globally, with professional support by pollster Researchscape International. The results of the study will be presented in two live webinars on May 13 and 14 and will share how the above sentiment has changed in the past 12 months. Those who register to the sessions will receive a copy of the whitepaper after the sessions, including key findings of the 2026 edition of PRGN’s Influence Insights survey.
TEAM LEWIS launches Catalyst, a multi-million-dollar fund and service designed to support marketing and communications agencies under financial pressure... Jasper, a marketing agents platform, unveils its end-to-end GEO Agent... H/Advisors launches an office in Warsaw, marking its entry into the Polish market.
Walker Sands acquires RevPartners, a revenue operations (RevOps) and GTM engineering firm... FoodMix Marketing Communications, a B2B and B2C full-service food and beverage marketing agency, transitions its ownership to Sara Hagen and Nadine Baarstad... Dynasty Financial Partners launches Dynasty Consulting Group, which will focus on helping RIAs accelerate growth and create enterprise value.
KNB Communications acquires Roketto, a digital agency specializing in generative engine optimization, web design and development, digital advertising and inbound marketing strategy. The combined agency rebrands as Sōvyn... Krupp Agency, an independent New York shop, celebrates its 30th anniversary.... The Worldcom Public Relations Group adds CARRALSIERRA in Mexico City and We Are DNA in Bristol, UK.
The Motion Agency, a woman-owned marketing-services agency, acquires Chicago-based ad agency LKH&S, which has clients such as Hyundai, EmployCo, EvAI and Toggler... Method Communications, which has offices in New York, London and San Francisco, opens in Boston... IPREX adds Coral Communications (South Africa), PR Consultancy (Montenegro) SE2 (Denver) and Trium (Albania).
Kloss Creatives, which works with consumer packaged goods and wellness brands, rebrands to KALET... Everything Branding, which operates from offices in San Diego and Michigan, acquires Darlington Marketing Co... Onfolio Holdings launches SharePulse, an investor relations analytics and engagement platform, and Parlance, a managed communications service.
