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Infinite has acquired Greentarget UK B2B communications shop, a move that doubles its footprint in the London market.
The transaction follows Infinite’s May acquisition of New York’s Dukas Linden Public Relations financial PR firm.
Launched in 2006, GT serves clients in the banking, investment management, hedge funds, fintech and professional services sectors. GT managing director Jeff Watt will join Infinite and head its European operations.
Jamie Diaferia, CEO & founder of Infinite, said GT’s senior-led approach and strong culture makes it an ideal fit for his firm. Combined with the DLPR acquisition, Infinite has further strengthened “its transatlantic platform to meet the needs of global professional services and financial services organizations,” he added.
Infinite, which is a ParkSouth Ventures investment, now has 120 consultants in London, New York, San Francisco, Chicago, Los Angeles, Boston, and DC.


Columbus-based Geben Communications has acquired New York’s LBR/PR, which handles professional services, consumer products, luxury and health/wellness clients.
FINN Partners has acquired Honner, a 25-member Sydney shop that serves the financial communications and corporate sectors. The move bolsters FINN’s APAC team to about 250 members.
Public Policy Holding Company has acquired London-based Tancredi Intelligent Communication for $10.8M, of which $9.6M is in cash and the balance in stock.
Accenture has acquired Whalar, which had billed itself as the “world’s leading independent creator and social agency,” from Whalar Group.
Swoop, healthcare marketing firm majority owned by New Mountain Capital, acquires Nimble, prescription management platform.



