 |
Moburst, which specializes in digital marketing and AI-powered solutions, acquires Amazon marketing agency Hyperzon. Hyperzon will now operate as Hyperzon by Moburst, adding dedicated e-commerce expertise to Moburst's offerings. The deal gives Moburst clients access to a specialized team covering everything related to Amazon growth. Hyperzon has worked with more than 150 companies across such categories as supplements, cosmetics, pet, baby, fitness and wellness, home, kitchen and garden. "Amazon is no longer a separate e-commerce channel. It is one of the most important places where consumers discover, validate and buy from brands," said Moburst founder and CEO Gilad Bechar. "Hyperzon brings deep marketplace expertise that fills a fast-growing need for our clients.”
 |
The Public Relations Global Network launches its Health Practice Group, which brings together more than 20 independent agencies across four continents to support health care, life sciences and pharma organizations. It is led by OVID Health, a specialist health care public relations, public affairs and patient advocacy agency and PRGN member based in London. OVID CEO and Founder Jenny Ousbey will serve as leader of the practice group. The group gives members a more structured way to work together, share insights and support clients across markets. Health expertise across PRGN agencies includes hospitals, pharma, biotech, mental health, hospices, telemedicine, patient advocacy and associations. “With close to half of its member agencies having extensive expertise in health and pharma, PRGN is well positioned to serve local, regional and global players in their communications needs,,” said Frédéric François, President of PRGN and managing partner of Two cents in Belgium and the Netherlands.
 |
ICR’s newly released Q2 2026 SPAC Market Update & Outlook shows a healthy environment for IPOs. In the second quarter, the SPAC IPO market saw the pricing of 55 IPOs, raising a total of $9.8 billion. Over the last four quarters, the SPAC market has averaged almost 50 IPOs, raising $10.2 billion each quarter. This surge in the market is attributed to an increase in the number of serial sponsor IPOs coupled with higher average deal sizes from those sponsors. With roughly 70 SPACs in the pipeline and deal flow concentrated in hyper-growth sectors like quantum computing, critical minerals, infrastructure and power, and AI and robotics, the SPAC structure is well-positioned to play an expanding role in the capital markets heading into 2027. "As we move into the second half of 2026, SPAC IPO activity has returned to levels not seen since early 2022, reflecting renewed confidence in the structure as a credible path to the public markets," said Don Duffy, chairman of ICR Capital.
 |
Red Banyan, a senior-level crisis management, litigation PR, and reputation management firm, makes its first appearance in the Chambers and Partners listings, which rank law firms and communications pros. The agency earned a Band 4 ranking in the USA – Nationwide: Crisis PR & Communications category. Chambers researchers spoke directly with Red Banyan's clients as part of the evaluation. One described the firm as "exceptional at anticipating what could go wrong and having a plan ready before it happens." Another, speaking to Red Banyan's work alongside legal teams, noted: "They put the client first and are able to balance all goals beautifully. They understand law firms and red lines." Red Banyon CEO Evan Nierman said the recognition “validates the senior-level, results-driven approach upon which we have built Red Banyan.”
Havas acquires MUT, a Barcelona-based firm focused on experiential marketing and sustainable events... IPREX lauches its AI Task Force...D S Simon Media, one of the first companies to produce a satellite media tour, celebrates its 40th anniversary... Washington Women in Public Relations is sponsoring an event that shows communications pros who work with associations how they can get their messages across clearly, credibly and courageously. “How Associations Lead with Strategic Storytelling,” at 6 p.m. on July 16.
TEAM LEWIS starts up its AI Practice... Thunderly launches a year-long storytelling campaign focused on how franchising can provide a pathway to business ownership... JIN, a European communications consulting group, introduces "AI Campaigning", a corporate offering designed to model and anticipate stakeholder behavior.
Karsh Hagan and Madden Media join forces as KHM... Endeavor Communications opens an office in the Harbor Point neighborhood of Stamford, CT... Big Red Oak, a Toronto-based communications firm, and D.C. area-based PA firm New Hill Consulting have launched a joint service exclusively for companies in the nuclear energy sector... The Pollack Group has partnered with Brandi AI, a platform for enterprise brand intelligence, AI visibility and Generative Engine Optimization.
Real Chemistry acquires Spurwing Communications, which advises pharmaceutical and healthcare organizations—as well as clients across a broader range of industries—throughout APAC... 5W AI Communications (5WPR) is moving its headquarters from New York to Florida (Miami, Tampa)... Valence Communications, which will focus on biopharmaceutical companies, launches under Matt Middleman, who was founder and CEO at LifeSci Communications.
Deerfield Group, a marketing, communications and media firm focused on the healthcare and life sciences sectors, receives a strategic majority investment from Martis Capital, a private equity firm... Bospar and market research firm Propeller Insights release the results of a study that shows public understanding of AI and the role it plays in brand discoverability is lagging behind the progress of the technology itself... Highwire launches AcroIntelligence, a proprietary Large Media Model designed to help companies identify emerging narratives, understand competitive shifts, and make faster, more informed decisions.
