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Walt & Company, a Silicon Valley tech public relations and social media agency, is named PR agency of record by Sabre, an AI-native technology company backed by one of the world's largest travel data clouds. The agency will support corporate communications and media relations efforts to elevate the Sabre executive leadership and market positioning as the company expands across travel technology, AI, retailing, hospitality and airline operations. Sabre’s platform enables airlines, hoteliers, agencies and other partners to retail, distribute and fulfill travel worldwide. “Partnering with Walt & Company strengthens our collective communications team as we help our customers, investors and the broader market," said Sabre head of global public relations Cassidy Smith-Broyles.
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Trevelino/Keller adds Kawneer, an American manufacturer of aluminum systems for commercial construction use, to its client roster. Trevelino/Keller will provide a comprehensive marketing strategy for Kawneer. The scope of work will include strategic communications, earned and paid media, and social strategy support, helping boost awareness and drive thought leadership. Kawneer's portfolio includes curtain wall, window wall, storefront framing, doors and entrances, windows, interior framing, and overhead glazing. "We selected Trevelino/Keller for their proven expertise within the built environment sector, as well as their exceptional depth, versatility, and strategic insights for operating in today's evolving landscape," said Kawneer commercial VP Kimberly Ferro.
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The Door, a part of Dolphin, is named agency of record for Palm Tree Crew, a multi-vertical lifestyle brand focused on live entertainment, hospitality, real estate, premium collaborations, and venture capital. The agency will lead strategic communications, media relations, executive visibility and brand storytelling across Palm Tree Crew's portfolio of businesses and initiatives. Palm Tree Crew has evolved beyond its music festivals to include hospitality, branded residences, golf, consumer ventures and live experiences. “As the brand continues expanding into new categories, we're excited to help tell that story and further elevate Palm Tree Crew as one of the defining lifestyle companies of this generation," said Charlie Dougiello, co-CEO of The Door and chief innovation officer, executive committee at Dolphin.
The Point PR, a travel and hospitality agency, wins AOR status for the Fairmont Scottsdale Princess and the Limelight Hotels collection... The Door, Dolphin unit, is named US agency for Kewpie Americas, a Japanese mayonnaise and condiment brand... Akimbo Communications is engaged as PR AOR for Seirus Innovation, which offers clothing focused on cold-weather comfort and outdoor performance.
Padilla is picked by performance supplement brand Ambrosia Collective to launch Planta Powered by Solein... Diffusion gets AOR duties for Mondo Robotics, which develops consumer robotics products designed to integrate seamlessly into daily life... Redpoint signs on as North American PR representative for Setouchi DMO, which promotes travel to the western Japan region... Campstories lands Sojourn Lodging, a family-owned tiny home resort in the foothills of the Smoky Mountains.
Scout Lab gets AOR duties for JoeyCo, a platform that connects older adults with younger people seeking affordable housing support... McLean Media picks up OpenRoad Insurance, which covers classic and collector vehicles and related coverages... 5WPR lands Novo, a financial platform for independent business owners... Colangelo & Partners wins Finger Lakes Wine Alliance.
Diffusion is appointed PR agency of record for Mellow Sleep, a sleep and home brand that had more than $100 million in sales within its first nine months... The Blueshirt Group is selected to lead the investor relations and financial communication programs for Enablence Technologies, which supplies planar lightwave circuit optical chips for datacom, telecommunications, artificial intelligence, and advanced vision applications... Wise Up PR lands Lite Coms, which designs and manufactures advanced tactical satellite communications terminals for defense and government applications.
TURNER comes on board as the first PR AOR for Overseas Adventure Travel, which specializes in a small-group land and small-ship adventures for the 50 and over crowd... FINN Partners lands Langham Hospitality Group, manager of The Langham, Custom House, Bangkok, which is launching later this year... Hannah Cranston Media picks up NULASTIN, a beauty company that offers elastin replenishment products for hair, lashes, brows and skin.
