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The Point PR, a travel and hospitality agency with offices in New York City, Los Angeles and San Diego, is appointed AOR for the Fairmont Scottsdale Princess the Limelight Hotels collection. The agency will lead earned media and influencer marketing for Fairmont Scottsdale Princess, including promotion of the resort's marquee events such as Christmas at the Princess. And The Point PR signed on to handle earned media for Limelight Hotels across their six hotels. An AAA Five Diamond resort, the Fairmont Scottsdale Princess is a 750 room-property with six pools, the 44,000-square-foot Well & Being Spa, and a dining lineup led by Michael Mina's Bourbon Steak. Limelight Hotels by Aspen One operates properties across Colorado in Aspen, Snowmass, Denver and Boulder (opened August 2025); as well as in Ketchum, Idaho; Mammoth, California (opened December 2025); and Charleston, South Carolina (coming in 2028).
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The Door, a subsidiary of Dolphin, is named U.S. public relations agency for Kewpie Americas, a Japanese mayonnaise and condiment brand. The Door will lead strategic public relations for Kewpie in the U.S., with a focus on expanding national brand awareness, in addition to amplifying the company's heritage and product innovation. The agency will also leverage its culinary relationships to build connections with chefs and restaurants, drive product and award recognition, and collaborate with Kewpie's broader agency partners on integrated consumer activations. Kewpie’s product portfolio includes mayonnaise, dressings and sauces that combine Japanese culinary heritage with versatility for the modern kitchen. The Door has worked with such brands as Louisiana Fish Fry, Firehook Crackers, Xochitl, Nixie, Delicato Family Wines and Nutrish.
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Akimbo Communications is engaged as public relations agency of record for Seirus Innovation, which offers clothing focused on cold-weather comfort and outdoor performance. Akimbo will lead strategic communications efforts to elevate awareness of the company’s innovations, heritage and growing presence across the outdoor, sport, workwear and lifestyle categories. Inspired by the 24-year NFL officiating career of Seirus co-founder and CEO Mike Carey, its latest collection reflects the brand’s connection to hands-on research and development in creating performance-driven products. “As Seirus continues to grow and reach new audiences, we wanted a communications partner that understands both our heritage and where we’re headed,” said Seirus director of marketing communications Danica Carey. “Akimbo shares our passion for innovation, understands the markets we serve, and has the experience to help us tell those stories in meaningful ways.”
Rubenstein Public Relations re-ups as agency of record for Doroni Aerospace, a provider of personal electric vertical takeoff and landing aircraft... Zapwater Communications is appointed US AOR for The Cliff Hotel Jamaica, a luxury destination resort in Negril’s West End... MZ Group lands strategic investor relations and financial communications program for Zefiro Methane Corp.
Ripley PR is named PR shop for HCSS, which provides construction management software for the heavy civil and infrastructure construction industry... Redpoint checks in at The Alfond Inn at Rollins College... RG2 Communications lands International Design, a curatorial platform bringing together collectible design, contemporary art and cultural experiences.
Coyne PR picks up AOR duties for Goddard Systems, LLC, manager of a franchise system that serves more than 100K students... GO PR lands JW Marriott Detroit Water Square, which will open in February 2027... REYA Communications signs on as the U.S. and Canada agency of record for Yora Nordic Spa Brownstone, a 130,00-square-foot property opening in Portland, CT this November.
Gatesman picks up AOR duties for Cincinnati Metro and has been selected to lead the development of PA Brews, a statewide brand initiative designed to unite and elevate Pennsylvania’s brewing industry... RED PR is named AOR for Jenny’s Barn, a Southampton, NY boutique that offers handmade jewelry, vintage décor and Western-inspired pieces... Darby Communications, an Asheville, NC-based firm that supports outdoor, hunting, fishing and endurance brands, signs on with Offgrid Provisions.
Attention Comms is selected as strategic communications partner for The Chaka Khan Foundation... Brokaw, a Cleveland, OH-based marketing, advertising and social content production firm, signs on as full-service marketing agency of record for the University of Akron... JDPR is named public relations agency of record for JumboMax Golf Grips. 
