Eric Muller
Eric Muller

Eric Muller, who was most recently group president and chief operating officer at Publicis Health, moves to healthcare communications and commercialization firm Lucid Group as CEO.

Before joining Publicis Health in 2023, Muller served as president at Digitas Health and VP at Grey Group.

At Lucid Group, his immediate priorities will center on expanding talent and client partnerships, as well as data and technological capabilities. He succeeds Rick Sannem, founder of DiD Agency, which was acquired by Lucid Group in 2021. Sannem will transition to strategic advisor to the board

“Lucid works across the full arc of product commercialization, from the earliest stages of clinical development to market launch and on through to loss of exclusivity,” said Lucid Group Board chair Rod MacKenzie. “Eric understands how hard it can be for great science to break through but also how to commercialize healthcare at scale.”