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Gatesman is named agency of record for Cincinnati Metro, the Southwest Ohio Regional Transit Authority, and has been selected to lead the development of PA Brews, a statewide brand initiative designed to unite and elevate Pennsylvania’s brewing industry. As AOR for Cincinnati Metro, Gatesman help strengthen its connection with riders, communities and stakeholders as the system continues to evolve. For PA Brews, the agency will work with the Pennsylvania Malt and Brewed Beverage Industry Promotion Board and Pennsylvania Department of Agriculture to develop a unified statewide brand and go-to-market strategy designed to elevate Pennsylvania’s brewing industry and position the Commonwealth as a premier craft beer destination. “We have an opportunity to change the way people think about public transportation: not simply as a way to get somewhere, but as a connector to opportunity, community and everything our region has to offer,” said Cincinnati Metro chief communications & marketing officer Brandy Jones. “Gatesman understood that bigger story from the start and we’re excited to have them helping us tell it.”
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RED PR is named AOR for Jenny’s Barn, a Southampton, NY boutique that offers handmade jewelry, vintage décor and Western-inspired pieces. The agency's scope of work includes strategic media relations, influencer partnerships and brand storytelling to position Jenny's Barn as both a must-visit Hamptons destination and a go-to online shopping destination for its Private Vintage Collection and lifestyle offerings. The brand plans to expand nationally by fall. Jenny’s Barn owner Jenny Lauren said that RED PR founder Julia Labaton and her team “truly care and root for me and Jenny’s Barn. I am grateful to feel supported and heard by this intelligent and kind group of incredible women.”
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Darby Communications, an Asheville, NC-based firm that supports outdoor, hunting, fishing and endurance brands, comes on as agency of record for Offgrid Provisions, an Australian brand that produces shelf-stable meals for outdoor adventures. Darby will be responsible for communications strategy as the brand launches in the U.S. market with meals made in America using locally sourced ingredients. Offgrid Provisions will be available to U.S. customers starting in November online and through selected retailers across the U.S. The company says it is the first brand to launch fresh, preservative-free, ready-to-eat meals in the outdoor industry. “I started Offgrid Provisions to help people reconnect with what they eat on their adventures,” said founder James Viles. “We’re so excited to bring that model to the U.S. market.”
Rubenstein Public Relations re-ups as agency of record for Doroni Aerospace, a provider of personal electric vertical takeoff and landing aircraft... Zapwater Communications is appointed US AOR for The Cliff Hotel Jamaica, a luxury destination resort in Negril’s West End... MZ Group lands strategic investor relations and financial communications program for Zefiro Methane Corp.
Ripley PR is named PR shop for HCSS, which provides construction management software for the heavy civil and infrastructure construction industry... Redpoint checks in at The Alfond Inn at Rollins College... RG2 Communications lands International Design, a curatorial platform bringing together collectible design, contemporary art and cultural experiences.
Coyne PR picks up AOR duties for Goddard Systems, LLC, manager of a franchise system that serves more than 100K students... GO PR lands JW Marriott Detroit Water Square, which will open in February 2027... REYA Communications signs on as the U.S. and Canada agency of record for Yora Nordic Spa Brownstone, a 130,00-square-foot property opening in Portland, CT this November.
Attention Comms is selected as strategic communications partner for The Chaka Khan Foundation... Brokaw, a Cleveland, OH-based marketing, advertising and social content production firm, signs on as full-service marketing agency of record for the University of Akron... JDPR is named public relations agency of record for JumboMax Golf Grips. 
Zapwater Communications is named U.S. agency of record for the Beverly Hills Conference & Visitors Bureau... Source Outdoor Group comes on board as agency of record for apparel and gear brand Vertx... P-22 Agency is appointed as public relations agency of record for Alila Mayakoba, the latest debut from Hyatt’s luxury Alila brand.
