Christine Cea, a senior PR exec of Unilever and Porter Novelli, has joined the Girl Scouts of the USA as chief communications executive.
Cea spent more than 15 non-consecutive years at Porter Novelli in New York and London, heading its global consumer practice until exiting the firm in November 2015. Her PN stints came around eight years at Unilever, where she was head of earned media as senior director of marketing communications
Kelli Parisi left the VP, comms., slot at the New York-based Girl Scouts last year to head communications and marketing at LeanIn.org.
Stewart Goodby, an RF|Binder and Sunshine Sachs alum, heads consumer, strategic and brand PR for the Girl Scouts.
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