Entertainment and lifestyle agency Fifteen Minutes has been named agency of record for Starwood property the W Hollywood.
The W Hollywood, located on Hollywood Blvd at the iconic intersection with Vine, opened in 2010. The 4-star hotel recently unveiled a rooftop venue and event space titled The Loft.
As AOR, Fifteen Minutes will now manage all of the W Hollywood’s media relations, influencer engagement and PR activities.
Los Angeles-based Fifteen Minutes was founded in 2005 by veteran celebrity publicist Howard Bragman. Agency clients include Bloomingdales, Playboy, Eddie Bauer, AT&T and Netflix.
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