Ogilvy has elevated Nick Ludlum to head its Washington-based corporate and public affairs group as an executive VP.
The 10-year Ogilvy PR alum headed the firm’s North American crisis and trade association practices. His clients included the government of Mexico, as the country looked to protect its tourism economy amid drug cartel violence that generated shocking headlines around the world He also repped the government of Chile, Wellpoint, Computer Sciences Corp. and Five Guys Burgers and Fries, among others.
Ogilvy Washington president and CEO Robert Mathias called Ludlum a “trusted communicator” who “knows the ins and outs of Washington.”
He previously opened a Washington office for Fusion PR.
Edelman is laying off 330 people (5.3 percent of its workforce) to cope with an anticipated eight percent shortfall in 2024 US revenues, and client demand for one-stop shopping for speciality services.
ICR has unveiled comprehensive brand update intended to provide a single, unified global identity across the firm’s core offering.
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Burson today officially launched its new brand and client offerings to complete the merger of BCW and Hill & Knowlton.
DJE Holdings, parent of Edelman and Zeno, launches RUTH as an independent shop named after Ruth Edelman, mental health advocate, wife and longtime business partner of Dan Edelman.
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