GYMR PR, the respected independent, Washington, D.C.-based PR firm focused on healthcare, has disbanded after an 18-year run.
Co-founder Patrick McCabe has set up McCabe Message Partners in DC with about 20 former staffers and a healthcare focus. Co-founder Sharon Reis is running The Reis Group out of DC with about a dozen staff members and clients in healthcare, science and social issues.
GYMR posted $6M in revenue in 2014.
McCabe noted he signed on at GYMR at age 32 and said he wanted to "explore new adventures." McCabe, now 50, said he and Reis "realized the company we formed together 18 years ago looks very different from the actual teams each of us leads independently," adding they parted "as friends, wishing each other well and excited about what the future holds."
Reis said of her new venture: "We created a firm focused on delivering the highest-quality client services, while fostering creativity and balancing flexibility and growth for our team."
Reis' client roster includes Banner Alzheimer's Institute, the Leadership Program in Integrative Healthcare at Duke University, and The Vision Council, among others.