Craig Veith, former CEO of Direct Impact and Republican Party PR operative, has moved to Booz Allen Hamilton as VP for external affairs, a new post at the consulting giant.
Veith, who had been running his own shop, Sound Resources, for the past 10 years, oversees government and media relations, as well as corporate social responsiblity, based in McLean, Va.
He led Burson-Marsteller's grassroots Direct Impact unit from 2002-05, moving over from Burson, where he chairedd its US media practice.
On the political side, he was communications director for the National Republican Congressional Committee for the 1995-96 cycle and was a communications director for Rep. Mickey Edwards (R-Okla.).
Senior leaders have been exiting newly combined agencies since the wave of integrations started—the kind of departures that don't always make headlines but show up in who's running client accounts six months later.
Why CEO visibility is no longer optional as a communications tactic.
The “waiting period” that was once set aside for CEOs to develop their strategies before facing media scrutiny may be better used for corporate comms leaders get to know their CEO and what his or her short-term priorities will be.
Senior-most communications executives in the Fortune 500 earned between $50,000 and $100,000 more this year than they did two years ago, according to a recent survey of chief communications officers.
