New York-based fashion and lifestyle creative agency CLY Communication has been named agency of record for beauty brand DOUCCE Cosmetics.

Founded in 2012, New York-based DOUCCE is a French-inspired, full-line consumer cosmetics brand.

CLY will now manage PR and press relations for DOUCCE by sharing the brand’s success story through earned media opportunities in the U.S. The agency will also support the beauty brand’s introduction to European markets.

CLY, which was founded in 2009, maintains a second office in Berlin. Clients include Converse, Lanybook, Marco Polo, Tesiro Jewellery and Volkswagen.