Ketchum and Michelin took home top honors from PRSA-New York's Big Apple Awards June 2 for the "Beyond the Driving Test" campaign.
The winning effort, which drew a large audience online, aimed to educate new drivers about tire safety.
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Other top winners included Butler Associates and the Uniformed Firefighters Assn. of Greater New York for a campaign marketing the restoration of disability benefits for city firefighters. Coyne PR and Just Born Quality Confections/PEEPS won for brst use of research, measurement and evaluation for a campaign highlighting how PEEPS candy moved beyond Easter into other holidays.
The chapter honored Hunter PR CEO and partner Grace Leong with the John W. Hill award for lifetime achievement in PR, while KIND Healthy Snacks senior VP of comms. Joe Cohen took home the Philip Dorf for leadership and mentorship. The Stevens Group managing partner Art Stevens was given the president's award for ethical conduct and service to the chapter and PRSA national.
The event drew about 250 to the Mandarin Oriental New York. "WPIX 11 Morning News" reporter Kirstin Cole presented awards in 44 categories.
PRSA-NY also rolled two new awards. MasterCard was the first recipient of the Outstanding PR Leadership Award, which recognizes a corporate contribution to PR. And the "15 Under 35" award goes to "the most inspired and inspiring young talent" in PR in the New York metro area.
Full list of winners is at prsany.org.


Washington Women in PR recognized outstanding women in communications aged 25-35 at its annual Emerging Leaders Awards June 25 at the AT&T Forum in Washington, D.C.
Washington Women in Public Relations has released the list of finalists from agencies, corporations, nonprofits, government and trade associations throughout the Washington, D.C. from which winners will be picked at the group's Emerging Leaders Awards June 25 at the AT&T Forum in downtown D.C.
Publicis Groupe Chief Strategy Officer Carla Serrano called on the 475 gathered for the 59th Annual Matrix Awards May 19th at NYC's Ziegfeld Ballroom to not let the night "be another awards ceremony" and make it "a moment where we refuse to be edited out, not now, not for AI, not ever."
MikeWorldwide came out on top in the PR category at The 24th Annual American Business Awards... Story Partners and the Washingtonian presented PBS senior correspondent Judy Woodruff with The Hall of Fame Award at the 13th Annual Washington Women in Journalism Awards... The LAGRANT Foundation, in celebration of its 28th anniversary, is awarding 19 scholarships to students nationwide for its Healthcare Marketing and Communications Scholarship Program.




