Travel and hospitality agency Wagstaff Worldwide has been named U.S. PR agency of record for Visit Carlsbad, the destination marketing organization that represents the seaside resort city of Carlsbad, California.
The southern California beach town, located in northern San Diego County, occupies seven miles of coastline between Los Angeles and San Diego, and is referred to by locals as “The Village by the Sea.”
Wagstaff will now handle all domestic PR initiatives and partnerships for Visit Carlsbad, and will kick off an awareness campaign to increase exposure for the destination and position it as an ideal tourism destination, through earned media opportunities in the travel, culinary, lifestyle and media markets.
Los Angeles-based Wagstaff maintains additional offices in New York, Chicago, San Francisco and Aspen, CO.
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