Peter Shafer, a research and analytics vet of Toluna, KRC Research and Harris Interactive, has joined Brunswick Group in Washington as a partner in its Insight operation.
Shafer was senior VP of Toluna's enterprise division for the past five years after serving as CEO of KRC in Washington.
Brunswick CEO Susan Gilchrist called Shafer an "incredibly experienced, high-impact opinion research expert who has advised clients at the highest level."
He also served as VP of client development for Harris Interactive and directed marketing for The Gallup Organization.
Shafer works for the National Football Leauge in its game day operations staff, as well.
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