Brunswick Group and FTI Consulting led global M&A PR advisors for the first half of 2016, according to mergermarket.
Brunswick topped deal advisors by volume, advising 79 transactions worth $150.3B. Its credits include Symantec's $4.65B acquisition of Blue Coat Systems,
FTI was the leading deal advisor by number of transactions, counseling 83 worth a total of $87.8B during the period.

Sard Verbinnen (79, $150.3B), Joele Frank, Wilkinson Brimmer Katcher (69, $134.6B) and Kekst and Company (49, $48.8B) were among the global leaders.
In the US, mergermarket reports Sard Verbinnen's 69 deals outpaced Joele Frank (68), Kekst (47), Brunswick (39) and ICR (35). By volume, Joele Frank ($116.2B) led Sard ($115.5B), FTI ($62.8B), Brunswick ($62.7B) and Kekst ($48.5B).

Why scalability has increasingly become the deciding variable in PR M&A.
The AI revolution has transformed how public relations agencies work and deliver value to clients. But it’s also changed how buyers value those firms, and understanding AI’s influence on valuation is essential for agency owners planning on selling in the future.



