HFactor Enlists Evins

Thu., Sep. 1, 2016

By Jon Gingerich

Hfactor Water brand HFactor has hired New York-based marketing communications firm Evins Communications as its PR and marketing agency of record.

HFactor is a molecular hydrogen-infused water, which is antioxidant-rich and works as an anti-inflammatory agent. The New York-based company was founded in 2013.

Evins is charged with leading all media relations efforts as well as managing HFactor's strategic programming and partnership efforts.

Category: Food & Beverage PR

More Food & Beverage PR posts from O'Dwyer's:

•	The Role Female Athletes Play in the Food PR Playbook Mon., Mar. 17, 2025 Why partnering with female athletes can bring new, valuable perspectives and visibility to food and beverage campaigns.

•	Small-Town Food Scenes Are Becoming Tourism Drivers Thu., Mar. 13, 2025 The culinary scene is moving beyond big cities, with small-town dining no longer seen as an afterthought but now a reason to visit.

•	How Lesser-Known Wine Regions Can Break Into U.S. Market Wed., Mar. 12, 2025 While the U.S. wine market is fiercely competitive, it’s also full of opportunities for brands willing to take a creative approach.

•	Nurturing Consumer Curiosity About Food's Journey Tue., Mar. 11, 2025 As curiosity grows regarding where our food comes from and how it’s produced, food producers and brands now have an unprecedented opportunity to educate, engage and connect with consumers in meaningful ways.

•	Chef Collaborations in Powerhouse PR Campaigns Mon., Mar. 10, 2025 From trend to table: Why communications agencies are the critical ingredient in connecting the right brand partnerships with foodservice operations.