INK & ROSES, specialist in beauty, grooming, lifestyle and consumer health PR, has been named AOR for BABYZEN North America. The firm will provide media relations, engage with retailers and offer social media expertise. Parent company is BABYZEN France.The BABYZEN website displays strollers that can handle rugged terrain and easily be folded and carried up stairs or taken on a plane as carry-on luggage.
“INK & ROSES demonstrates a rich understanding of the baby and luxury categories and has extensive relationships with our target media and influencers," Glen Gold, co-founder of BABYZEN North America, said.
INK & ROSES has offices in New York city and Washington, D.C. Current clients include Ricola U.S., Mustela and Sustainable Youth.
NYC-based Magrino has been retained by Learfield Licensing Partners to build momentum for its National Tailgate Weekend Oct. 7-8.
The Brooks Group, lifestyle PR shop in Manhattan, is handling multimedia strategy for this year’s Broadway-themed NYC Cake Show, June 10-11 at Pier 36.
FWV Fetching’s service delivers pet and veterinary press releases straight to your inbox the same day they’re distributed to media outlets and influencers.
Fruit of the Loom, 160-year-old iconic underwear maker, has named Cohn & Wolfe North America PR agency of record.
CLY Communication has been tapped to handle U.S. press relations for Kronaby watches, which combine smartwatch tech with classic timepiece design.
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