 Jon Potter |
Potter joins B-M from public affairs and government consultancy RPG Strategies, where he served as principal. He previously founded live events education and advocacy organization Fan Freedom, where he served as president, and co-founded software developer advocacy group Application Developers Alliance. He was also president of policy-focused online media association Digital Media Association, which he co-founded, and was formerly an attorney with public policy and government relations law firm Weil, Gotshal & Manges.
As executive VP, Potter will serve as senior counselor to the firm’s clients and will work to broaden its business and expertise, with a focus on emerging public policy issues, federal and state affairs and international trade. He’ll be based in Burson-Marsteller’s Washington, D.C. office
HUNTER promotes Gigi García Russo to president and Michael Lamp to chief digital & transformation officer.... Cars.com Inc. a car-shopping marketplace, names Sarah Kettler CMO, effective June 15...The Trade Desk, an advertising tech company, appoints Sarah Gavin as CMO and EVP.
Brittany Sullivan, who held the senior VP-executive director of marketing post at Golin, has moved to Burson.
Codeword brings on Melody Brue and Jess Graham as part of a push to bolster its capabilities in market intelligence and commercial strategy... Havas Edge, which specializes in data-driven media, creative and customer acquisition strategies, for health, tech, consumer, retail and financial brands, promotes Pam Caputo to EVP, health media... Rezolve Ai, the London-based developer of Brain Suite, an enterprise AI platform purpose-built for agentic commerce, appoints Michele Fisher as CMO.
Jamie Dowd, who was most recently president of the health practice in the Americas at Weber Shandwick, comes on board at Allison Worldwide as global president, health + wellness, effective June 22.
Burson is bringing on Hanover managing director, Middle East Jonty Summers as head of corporate affairs in Dubai at the end of June... Ridgepost Capital, which had over $45 billion in assets under management as of March 31, names Brian McKenna VP, investor relations, effective June 15... The Center for AI Safety appoints Rochelle Nadhiri as head of public engagement. 
