EdR, the publicly traded real estate investment trust that owns and runs collegiate housing, has brought in Dawn Ray as VP of corporate communications and marketing.
|
|
Ray takes a role previously held by Susan Jennings, who left in August.
Ray exits Methodist Le Bonheur Healthcare in Memphis, where she directed strategic and executive communications. Earlier, she handled trade and development PR for Hilton Worldwide and worked brand communications for Embassy Suites and Homewood Suites after starting out in the agency realm.
Memphis based EdR counts 86 communities at 53 univerisities in 24 states. Fiscal 2015 revnues topped $255M.
Senior-most communications executives in the Fortune 500 earned between $50,000 and $100,000 more this year than they did two years ago, according to a recent survey of chief communications officers.
The pressure is on PR pros to make sure corporate messaging remains clear and cohesive. Business jargon is an obstacle to achieving this goal.
In today's volatile world of constant disruption, the ability to offer reliability and dependability is more valuable than ever.
