GMMB has hired Angy Peterson as senior VP for digital strategy and content. She brings expertise from her role as VP of product and experience at Sightline Media Group, publisher of Military Times, Defense News and Federal Times.
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Angy PetersonPeterson will direct content, advertising, social media strategy and web design at GMMB.
“I spent the first part of my career in journalism, drawn to serving the public, so GMMB’s mission to create real and lasting change in the world really spoke to me,” Peterson said.
GMMB, which provided media strategy for both President Obama’s general election campaigns, has offices in Washington., D.C., and Seattle.
“GMMB is constantly looking for new and better ways to reach audiences with relevant and compelling content,” said Greg Pinelo, Partner and Chief Content Officer for GMMB.
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