Connect2 Communications and Engage PR have merged to form a new bio-coastal technology shop, Witz Communications.
Tech Shops Merge to Form New Agency
Wed., Jan. 4, 2017
By Jon Gingerich
Read Full Story in Subscriber Area
Category: Technology PR
Get O'Dwyer's Daily PR News Email Newsletter
More Technology PR posts from O'Dwyer's:
| • | Rethinking Visibility in the AI EraFri., Nov. 14, 2025 |
| • | Beyond the PitchThu., Nov. 13, 2025 |
| • | GEO and Reputation ManagementWed., Nov. 12, 2025 |
| • | Press Releases: Is That All There Is?Mon., Nov. 10, 2025 |
| • | FGS Global Reps CrowdStrikeMon., Oct. 6, 2025 |

PR has long missed an opportunity to capitalize on SEO. Now, thanks to generative AI tools, the industry is getting a second chance.
Ensuring your brand’s story stands out in today’s crowded tech media landscape.
As AI adoption accelerates, Generative Engine Optimization is quickly becoming a core function of modern reputation management.
Press releases are important, but they do little to create brand and market awareness, and they’re no substitute for a well-orchestrated PR strategy.
FGS Global represents CrowdStrike, the fast-growing cybersecurity firm, for issues related to AI and regulatory matters.



