Wednesday is Pitch Day

Americans spent more than $174 billion on branded merchandise in 2025, according to a newly released study from Promotional Products Association International—accounting for 51 percent of global spending in the industry.

When reaching a conclusion on the results of a study, how can we resist the urge to reason in a particular direction? How can we avoid believing or dismissing a statement on a topic we really care about, simply on the basis of whether it comports with what we want to be true? The answer lies in motivation.

Marathon Strategies releases a new study that says a recent spike in “nuclear” (at least $10M) and “thermonuclear” (greater than $100M) decisions in lawsuits against corporate clients is at least partly due to generational shifts and governmental policy.

An ever-growing tidal wave of information has given communications pros more data than ever to work with, but the ability to connect the dots provided by that data is in short supply.

A new Burson report finds that a general lack of trust in social and political institutions has spilled over into the business arena.