Mobile Marketers Must Be 'Customer Obsessed'

Mon., Feb. 6, 2017

By John O'Dwyer

IgnitionOne Digital Marketing Report Google’s latest policy regarding “intrusive” interstitials on mobile websites reflects the growing number of consumers less tolerant of marketing and advertising that disrupts their experience on the web, according to IgnitionOne's latest digital marketing report.

More Search Engine Optimization (SEO) posts from O'Dwyer's:

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•	SEO for PR PROS Thu., Jul. 19, 2018 Search engine optimization tips that can help your clients achieve their goals.

•	Online Traffic Sources Often Determined by Topic Thu., May 25, 2017 A recent analysis of where online audiences are likely to discover articles by varying subjects offers insights for publishers and marketers looking to drive readership and improve visibility.

•	Google is Your Front Door Wed., May 24, 2017 The first 10 results on Google or other search engines are more important to a company’s image than its own website, according to latest poll by Lumentus.