Following a trend that began in 2016, WPP’s PR and public affairs properties continued to drive growth for the British ad/PR conglomerate during the first quarter of the year.
PR Drives WPP in Q1
Fri., Apr. 28, 2017
By Jon Gingerich
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In today’s highly competitive marketplace, ad agencies are increasingly leveraging the power of public relations to build reputations, shape narratives, reinforce areas of expertise, and create content.







