Following a trend that began in 2016, WPP’s PR and public affairs properties continued to drive growth for the British ad/PR conglomerate during the first quarter of the year.
PR Drives WPP in Q1
Fri., Apr. 28, 2017
By Jon Gingerich
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Category: Marketing Communications
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While specialization is essential, siloed execution can subtract from the impact of corporate purpose and narratives. The result is missed opportunities to lead. 




