Months after its 2016 acquisitions of NJFPR and Myriad Marketing, travel, hospitality and entertainment marketing agency MMGY Global has now physically accommodated that expansion with the opening of a new flagship New York office in midtown Manhattan.
![]() |
The 16,000-square-foot space, which occupies a single-floor office at 360 Lexington Avenue near Grand Central Station, effectively triples MMGY’s New York team, combining three separate area offices under one roof.
The move comes after MMGY acquired Los Angeles-based lifestyle and travel firm Myriad Marketing in December — a deal which included travel and hospitality shop Spring O’Brien, which Myriad acquired in 2015 — as well as the agency’s October acquisition of New York-based hotel, destination and lifestyle shop NJFPR, a deal which effectively doubled the size of MMGY’s PR practice.
The agency’s New York outpost now services travel, tourism and hospitality clients and houses more than 65 of MMGY’s 300-plus worldwide staff.
MMGY, which was founded in 1981, maintains additional offices in Kansas City, Orlando, Ft. Myers, Los Angeles, Washington, D.C. and Madrid.


The last 55 years have seen challenges and opportunities for travel brands. Here’s how one global travel management company handled the changes and kept looking toward the future.
Why increasing the participation of local communities and business in major events can help increase awareness and visitation.
From humble beginnings in a spare room in her mother’s home to an agency with offices in New York, Miami and Los Angeles, Carolyn Izzo has always believed in the importance of personal connections.
Travel brands are discovering that joy, playfulness and a well-placed wink can help them create stronger emotional connections and engagement with potential travelers.
As AI-generated outreach grows and newsrooms shrink, personalized pitching can make the difference between opening a door and getting ignored.



