Sard Verbinnen & Co. is representing Takata Corp., which on June 25 filed the biggest bankruptcy by a Japanese manufacturer.
Takata’s financial woes stem from recalls of its airbag inflators, which have been linked to the deaths of at least 16 people and 180 injuries, according to a report in Reuters.
 |
The company faces billions in liabilities from a decade of recalls and lawsuits.
As part of the financial restructuring, Takata’s operations are being acquired by Chinese-owned Key Safety Systems, which is located in Michigan, for $1.6B.
Key has agreed to retain “substantially all” of Takata’s 60,000 workers in 23 countries.
SVB staffers Jared Levy, Devin Broda and Kelsey Markovich represent Takata in the US and UK. Ashton Consulting works Japan for Takata, while Hering Schuppener Consulting handles Continental Europe.
Edelman’s Chad Tendler, Nadia Damouni and Deborah Hayden advise KSS.
How to reach audiences who have stopped trusting the biggest names in media.
It's not just the tech sector—when companies in any sector grow rapidly, what happens to their ability to manage, learn from and prevent critical issues from evolving into full-blown crises?
FGS Global’s Paul Holmes, Molly Levinson of TLG Communications. Trident GMG’s Joshua Galper and Brunswick Group’s Ellen Moskowitz all placed in the top level (Tier 1) of individual practitioners in the recently released Chambers rankings for both crisis & PR communications pros and those working in litigation PR & communications.
Gregg Feistman, M.A., Professor of Practice in Public Relations at Temple University and former corporate communications executive, joins Taking the Lead to discuss the frameworks leaders can use to determine when to speak up or stay silent.
Sam Singer, the Bay Area’s go-to crisis PR guy, today celebrated his client OpenAI’s “tremendous victory” over Elon Musk.
