ARPR, which opened in Atlanta five years ago, is expanding to San Francisco to service demand from its west coast clients, which account for about 35 percent of its roster.
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Colin Crook, who was communications chief at MindTouch and VP at Voce Communications, joined ARPR as its west coast representative to support media/analyst relations and strategic PR initiatives.
ARPR is setting up shop at SF’s WeWork Embarcadero locations, which becomes its third office following the 2013 opening in New Orleans.
ARPR founder Anna Ruth Williams says her firm has been steadily building relationships and revenues in the Bay Area, making the western expansion inevitable.
ARPR ranked No. 28 in O’Dwyer’s ranking of best technology PR firms with $1.3M in 2016 fee income


Adfero, the DC-based public affairs shop that served the healthcare, technology and energy sectors, closed its doors on June 30.
4media group completes its acquisition of Family Features Editorial Syndicate... Illumination PR, which represents lifestyle brands, influencers and celebrities, launches DR Media Group... EAG Advertising and Marketing acquires pay-for-performance firm INK inc. Public Relations.
LLYC launches Signs of Pride, a campaign that revives the original protest banners of the first Pride marches... The Abu Dhabi Chamber of Commerce and Industry forms the Public Relations and Digital Marketing Working Group... Circle of One Marketing, a Miami-based, minority-owned marketing agency, is named official agency of record for Big Brothers Big Sisters of Miami.
Vogel Group, a DC-headquartered government affairs and consulting firm, forms a strategic partnership with Montreal-based public affairs firm Boléro Stratégies... Matter Communications launches project-based offerings for B2C companies looking to increase brand awareness and visibility... Tucker/Hall, a Tampa-based PR and public affairs firm, opens a new office in Orlando.
Why investing in public relations is ultimately about building bridges in a connected world.



