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Maccabee picked up LifeSpeak, Toronto-based digital platform, as its U.S. public relations and marketing communications shop. LifeSpeak offers employers a library of over 1,500 videos, podcasts, chat sessions and tip sheets that allow them to provide their employees with online training and well-being advice. The company is Minneapolis-based Maccabee’s first Toronto client.
Agency33 Public Relations has set up shop as the first LGBT-focused firm in Nashville. The shop is led by Joey Amato, who most recently was publicity manager for Nashville-based Webster Public Relations, where he worked with clients including Dolly Parton and Cyndi Lauper. He's held positions at Sony Music New York, Relevant Communications and iHeart Radio, in addition to serving as publisher of Unite Magazine, an LGBT publication serving the Nashville market. Agency33 will help country and pop performers reach the LGBT demographic. It will also provide tour press for performers, and create digital media campaigns.
Chicago-based 3rd Coast PR has added media technology company Freevo to its client roster. A membership-based mobile app that was developed in partnership with restaurant-supply source Restaurant Depot, Freevo allows users to access free food and drinks at over 150 Chicago restaurants and coffee shops. 3rd Coast will focus on media relations and developing strategies to ensure the future success and expansion of the app.
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Nyack, NY travel, hospitality and lifestyle industry shop Carolyn Izzo Integrated Communications has been hired by HotelQuando, a Brazilian hospitality site and app that specializes in short-term hotel stays. Aimed largely at travelers who are stuck with long layovers or delayed flights, HotelQuando partners with accommodations that are close to airports in busy travel hubs in both Brazil and the U.S.
Walt & Company picks up Sabre, an AI-native technology company backed by one of the world's largest travel data clouds... Trevelino/Keller adds Kawneer, an American manufacturer of aluminum systems for commercial construction use... The Door, a part of Dolphin, is named agency of record for Palm Tree Crew, a multi-vertical lifestyle brand.
PAN adds invoice lifecycle management platform Basware to its client roster and PANBlast, the agency’s division dedicated to emerging B2B SaaS and AI brands, picks up ChurnZero... KTA Media Group lands Forest Forward, a South Dallas nonprofit community revitalization organization... prsuade of Brooklyn picks up AOR duties for for açaí bowl and smoothie brand SoBoL.
Rubenstein Public Relations lands Wellgistics Health, a Tampa, FL based health IT company... CIIC PR is named agency of record for Drey Hotel and Terraces at The Drey, a travel and lifestyle destination located within mixed-use development The Village Dallas... quench, which focuses on the food and beverage sectors, gets AOR duties for Chicago's Home Run Inn Pizza, a nearly-80-year-old brand. 
IMAGINE PR is appointed North American PR representative for Thailand's Chiva-Som, a wellness brand... Gilly Group, which works with clients in the golf industry, is named AOR for architecture firm Staples Golf Design... Merlot Marketing lands BlackPine Communities to support the launch of Nānā Kai, a master-planned residential community on the South Kohala Coast of Hawaiʻi's Big Island. 
Racepoint Global signs on to work with MIPS, which develops tools, software and compute required for building autonomous edge computing platforms... Allen & Gerritsen picks up Appalachian Mountain Club, the oldest operating outdoor and recreation conservation organization in the US... RG2 Communications scoops up The Broome, a boutique hotel in Manhattan’s SoHo neighborhood. 
