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Maccabee picked up LifeSpeak, Toronto-based digital platform, as its U.S. public relations and marketing communications shop. LifeSpeak offers employers a library of over 1,500 videos, podcasts, chat sessions and tip sheets that allow them to provide their employees with online training and well-being advice. The company is Minneapolis-based Maccabee’s first Toronto client.
Agency33 Public Relations has set up shop as the first LGBT-focused firm in Nashville. The shop is led by Joey Amato, who most recently was publicity manager for Nashville-based Webster Public Relations, where he worked with clients including Dolly Parton and Cyndi Lauper. He's held positions at Sony Music New York, Relevant Communications and iHeart Radio, in addition to serving as publisher of Unite Magazine, an LGBT publication serving the Nashville market. Agency33 will help country and pop performers reach the LGBT demographic. It will also provide tour press for performers, and create digital media campaigns.
Chicago-based 3rd Coast PR has added media technology company Freevo to its client roster. A membership-based mobile app that was developed in partnership with restaurant-supply source Restaurant Depot, Freevo allows users to access free food and drinks at over 150 Chicago restaurants and coffee shops. 3rd Coast will focus on media relations and developing strategies to ensure the future success and expansion of the app.
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Nyack, NY travel, hospitality and lifestyle industry shop Carolyn Izzo Integrated Communications has been hired by HotelQuando, a Brazilian hospitality site and app that specializes in short-term hotel stays. Aimed largely at travelers who are stuck with long layovers or delayed flights, HotelQuando partners with accommodations that are close to airports in busy travel hubs in both Brazil and the U.S.
Violet PR picks up the Birmingham Business Alliance, the Alabama metro's lead economic development organization and chamber of commerce... Glodow Nead Communications comes on board as US agency of record for Wines of Georgia... Moroch gets AOL status for record for Leslie’s, Inc., a direct-to-consumer brand that markets pool and spa care products. 
Velocitas, a Miami-based agency, picks up US AOR duties for Flam, a deep-tech startup pioneering AI-native content... Broadhead drives PR for Stoughton Trailers, No. 5 manufacturer of semi-truck trailers in North America... Laura Davidson Public Relations, wins PR work from Anthology of Athens, an 18-room boutique hotel in Greece.
Praytell is selected as U.S. PR agency of record for Burger King. Mojo Supermarket takes on social AOR duties... P-22 Agency signs on with Explora, a family-owned, certified B Corporation offering immersive journeys in South America... GV Public Relations is representing The Whitney Hotel in Boston; The Rittenhouse Hotel in Philadelphia; and Juniper Preserve, Golf & Wellness Resort in Bend, OR. 
Scout Lab is named communications agency for TrustedHousesitters, a home and pet-sitting community... Magrino lands BSH, the home appliances arm of Germany’s Bosch Group, as PR AOR for “Region North America”... Refuel Agency wins FY2025-26 and beyond for Veterans Florida, which connects transitioning servicemembers, veterans and spouses with career opportunities and entrepreneurship resources.
Decker/Royal signs up The Meadows on Rock Creek, Château la Commaraineand Lamangata Luxury Surf Resort... Horizon Media goes with GALLO, which markets wine, spirits, malt beverages and ready-to-drink products... Integrity Public Relations wins Tradewinds Networks.
