Alfred Jackson, who has more than 20 years of health communications experience, has joined Portland Communications' DC office to expand the offerings for the Omnicom unit.
Most recently, Jackson served as executive VP at Spectrum.
|
|
He did a four-year stint as head of Chandler Chicco Cos. Washington outpost, counseling clients such as STOP Obesity Alliance, Coca-Cola, Pfizer, Allergan and Nestle Nutrition. O'Neill and Assocs. and Ketchum are on Jackson's resume.
Jane Brearley, who heads global healthcare at Portland's London headquarters, said the US in terms of diversity of clients and geography is the next stage of development.
“To be successful, we believe that biotech companies, innovators exploring treatments for rare disease, advocacy groups, pharma companies and others must develop and execute integrated marketing and communications strategies that include all key audiences," said Brearley in a statement. "The U.S. health care market is rapidly evolving. Portland will help clients navigate the quickly changing landscape.”

Alfred Jackson
Makovsky & Co. officially ended its operations on June 30 after a 47-year run as an independent New York-based firm.
Adfero, the DC-based public affairs shop that served the healthcare, technology and energy sectors, closed its doors on June 30.
4media group completes its acquisition of Family Features Editorial Syndicate... Illumination PR, which represents lifestyle brands, influencers and celebrities, launches DR Media Group... EAG Advertising and Marketing acquires pay-for-performance firm INK inc. Public Relations.
LLYC launches Signs of Pride, a campaign that revives the original protest banners of the first Pride marches... The Abu Dhabi Chamber of Commerce and Industry forms the Public Relations and Digital Marketing Working Group... Circle of One Marketing, a Miami-based, minority-owned marketing agency, is named official agency of record for Big Brothers Big Sisters of Miami.
Vogel Group, a DC-headquartered government affairs and consulting firm, forms a strategic partnership with Montreal-based public affairs firm Boléro Stratégies... Matter Communications launches project-based offerings for B2C companies looking to increase brand awareness and visibility... Tucker/Hall, a Tampa-based PR and public affairs firm, opens a new office in Orlando. 



