Lucy Siegel, who sold Bridge Global Strategies to Didit in 2015, has traded the hustle and bustle of Manhattan for the sun, sea and sand of Provincetown, opening Lucy Siegel LLC on the northern tip of Cape Cod.
She will offer strategic consulting services to entrepreneurs, PR and marketing communications shops, along with media training for executives in Boston, which is a quick high-speed ferry ride away.
Lucy Siegel LLC is the third firm founded by Siegel. She sold Siegel Assocs. International in 1997 to Lobsenz Stevens, which was acquired by Publicis Groupe. She exited Publicis in 2004 to launch Bridge.
“With 40 years of experience in communications and marketing and 18 years building, managing and then selling two public relations businesses, I’ve learned a thing or two along the way that I can share,” she said. “I have decades of experience hiring, managing and training people; building positive agency-client relationships; providing communications training to C-suite executives; and selling communications services.”
And in our age of 24/7 connectivity, Siegel added, "though I'll be living and working in Provincetown, I expect to be working with clients across the US and world."
Didit, which Siegel left in February following the expiration of her contract, is now her client. For more information, visit www.lucysiegel.com.