Tech, healthcare and public affairs agency Racepoint Global has expanded its east coast presence with the addition of a new office in Raleigh, North Carolina.
The agency’s Raleigh outpost, located in the major tech and development hub of Research Triangle Park, currently staffs two and plans to add more personnel as new business comes in.
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The Raleigh office will be led by Stephanie Styons, a Weber Shandwick alum who joins Racepoint from Raleigh-based advertising agency Howard/Merrell. Styons now wears the title of senior vice president and will be responsible for overseeing all client work conducted out of the Raleigh office, as well as managing its staff and new business growth.
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Racepoint COO Karen Lew Bouchard told O’Dwyer’s that the agency’s presence in Research Triangle Park will allow it to widen its footprint among leading technology brands while serving existing clients.
“Racepoint Global’s presence in the Research Triangle Park area fits our profile of innovation in capital formation hubs but we also saw it as a rare opportunity to bring back a star player, Stephanie Styons, who we’ve worked with previously. Our sweet spot is technology and healthcare, and with so many impressive brands in RTP, it was an easy decision to have a presence there.”
Boston-based Racepoint, which maintains additional offices in San Francisco, Washington D.C. and Ann Arbor, MI, as well as outposts in London, Shanghai, Beijing and Hong Kong, accounted for more than $29 million in net fees in 2016.
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