A new tech-focused agency, SourceCode Communications, has opened shop in New York.

The agency, which was founded by former Hotwire senior vice presidents Greg Mondshein and Rebecca Honeyman, will cater to high-growth clients in the consumer and lifestyle tech, fin tech, mobile and enterprise technology sectors.

Becky Honeyman & Greg Mondshein SourceCode Communications’ Becky Honeyman and Greg Mondshein.

The Midtown-based agency, which has been open for only about a month, maintains a second location in Brooklyn’s Dumbo neighborhood.

It has already managed to sign a handful of clients as well as partner with a premier marketing conference brand.

Mondshein, who was stationed in Hotwire’s New York headquarters, led business development and marketing efforts for the US and UK-based tech PR specialist.

Honeyman, who also served as the New York office’s general manager, oversaw campaigns across that firm’s San Francisco and New York locations.