A new tech-focused agency, SourceCode Communications, has opened shop in New York.
The agency, which was founded by former Hotwire senior vice presidents Greg Mondshein and Rebecca Honeyman, will cater to high-growth clients in the consumer and lifestyle tech, fin tech, mobile and enterprise technology sectors.
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SourceCode Communications’ Becky Honeyman and Greg Mondshein. The Midtown-based agency, which has been open for only about a month, maintains a second location in Brooklyn’s Dumbo neighborhood.
It has already managed to sign a handful of clients as well as partner with a premier marketing conference brand.
Mondshein, who was stationed in Hotwire’s New York headquarters, led business development and marketing efforts for the US and UK-based tech PR specialist.
Honeyman, who also served as the New York office’s general manager, oversaw campaigns across that firm’s San Francisco and New York locations.
Karen Clyne, a technology veteran of BCW, MWWPR and Blackberry, has joined Wachsman as managing director, America.
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