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5W Public Relations formed a unit to handle PR for Initial Coin Offerings (cryptocurrency). Services include media relations, targeted outreach to crypto industry publications, content creation, digital media campaigns, speaking opportunities and celebrity relations. “ICO’s – at launch and after – have unique PR strategies and campaigns and we understand how to build those brands,” said Ronn Torossian, CEO of 5WPR. “As we were at the outset of online gaming, electronic cigarettes and other fast growing industries, we too will excel at ICO communications.”
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Brand-News-Team, digital communications outfit, received federal authorization to fly drones in controlled Silicon Valley airspace. The Federal Aviation Administration granted Brand-News-Team permission to fly near San Jose International Airport and Palo Alto Airport. Authorization also has been granted for drone flights in several counties in New York and Connecticut. The firm plans to use aerial content collected from drone flights in public relations, advertising, marketing and social media campaigns. “This will allow us to legally fly a drone to capture 4K video, raw stills and data for a wide range of clients,” said Brand-News-Team president Roger Rosenbaum. “All flights will be carefully researched, planned and coordinated with air traffic control officials.”
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Baker Public Relations, Inc., is celebrating ten years of business with the opening of a new location. The firm’s new offices are in the Loudon Plaza development. Owner Megan Baker, a former TV news anchor and reporter who opened the agency in September 2007 designed the 2,400-square-foot space. A New York State Certified Woman-Owned Business Enterprise, Baker PR provides services in media relations, social media management, marketing, event planning, crisis communications, media training and public affairs.
 April Mason |
Violet PR opened a new office in Montclair, NJ. The firm expects the new location to help it better serve a growing roster of both regional and national clients. Violet got placements for clients in the New York Times,Wall Street Journal, CNN, "Good Morning America," NPR, Politico and Fast Company. “We are excited to move into a new space that has extra room for our team to create and innovate,” says president and owner April Mason, who founded Violet in 2010.
4media group completes its acquisition of Family Features Editorial Syndicate... Illumination PR, which represents lifestyle brands, influencers and celebrities, launches DR Media Group... EAG Advertising and Marketing acquires pay-for-performance firm INK inc. Public Relations. 
LLYC launches Signs of Pride, a campaign that revives the original protest banners of the first Pride marches... The Abu Dhabi Chamber of Commerce and Industry forms the Public Relations and Digital Marketing Working Group... Circle of One Marketing, a Miami-based, minority-owned marketing agency, is named official agency of record for Big Brothers Big Sisters of Miami. 
Vogel Group, a DC-headquartered government affairs and consulting firm, forms a strategic partnership with Montreal-based public affairs firm Boléro Stratégies... Matter Communications launches project-based offerings for B2C companies looking to increase brand awareness and visibility... Tucker/Hall, a Tampa-based PR and public affairs firm, opens a new office in Orlando. 
Why investing in public relations is ultimately about building bridges in a connected world.
Edelman is laying off 330 people (5.3 percent of its workforce) to cope with an anticipated eight percent shortfall in 2024 US revenues, and client demand for one-stop shopping for speciality services.
