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Zapwater Communications lands Levy Restaurants for its Spiaggia complex, located in Chicago’s Gold Coast neighborhood. It features Michelin-starred Spiaggia, Café Spaggia and private event offerings. The account will be managed within Zapwater’s hospitality practice area. The agency’s remit will include national media relations, influencer support, partnerships and events. “We’re incredibly honored to work with Spiaggia,” said president David Zapata. “They continue to be leaders in Chicago’s fine dining scene and we’re excited to share their story in Chicago and beyond.”
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Lewis wins U.S. duties for UJET, a SaaS startup that replaces what it calls “old-school customer support” with a modern, smartphone-era experience. UJET raised more than $20 million in funding, with its most recent round led by Kleiner Perkins Caufield and Byers and supported by investors including DCM Ventures, Resolute Ventures and Relay Ventures. Clients include Ring, Fitbit and Eero and its services integrate with such CRM systems as Salesforce, Zendesk, Desk.com and Kustomer. "The Lewis team has the right experience in our industry, understood our business challenges and goals, and tied the communications program back to those objectives," said Anand Janefalkar, founder/CEO of UJET.
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Buffalo.Agency adds Chef’s Cut Real Jerky Co™ to develop a golf-focused public relations program and deliver integrated marketing support. Chef’s Cut’s products are available at over 1,000 golf courses, including Pebble Beach Golf Links and Pinehurst Resort. Buffalo will leverage its industry connections in the golf community to promote Chef’s Cut’s smoked meats. Fueled in part by a database of active, transactional golfers, the agency has a client list that includes Bridgestone Golf, ECCO, PGA National Resort & Spa and World Golf Foundation.
4media group completes its acquisition of Family Features Editorial Syndicate... Illumination PR, which represents lifestyle brands, influencers and celebrities, launches DR Media Group... EAG Advertising and Marketing acquires pay-for-performance firm INK inc. Public Relations. 
LLYC launches Signs of Pride, a campaign that revives the original protest banners of the first Pride marches... The Abu Dhabi Chamber of Commerce and Industry forms the Public Relations and Digital Marketing Working Group... Circle of One Marketing, a Miami-based, minority-owned marketing agency, is named official agency of record for Big Brothers Big Sisters of Miami. 
Vogel Group, a DC-headquartered government affairs and consulting firm, forms a strategic partnership with Montreal-based public affairs firm Boléro Stratégies... Matter Communications launches project-based offerings for B2C companies looking to increase brand awareness and visibility... Tucker/Hall, a Tampa-based PR and public affairs firm, opens a new office in Orlando. 
Why investing in public relations is ultimately about building bridges in a connected world.
Edelman is laying off 330 people (5.3 percent of its workforce) to cope with an anticipated eight percent shortfall in 2024 US revenues, and client demand for one-stop shopping for speciality services.
