 Jim Cullinan |
Polycom appointed Jim Cullinan to the newly created role of VP-buzz and brand. Prior to joining Polycom, Cullinan was principal at Cullinan Brand Consulting and has held senior communications roles at Microsoft, Yahoo!, LeapFrog and Clear Channel. He led communications for Microsoft’s legal and policy issues before taking the helm of Windows PR during the launch of Windows XP. Cullinan’s job is to develop an integrated approach to connecting Polycom's brand, products and people to customers, partners, industry influencers and employees. “Throughout his career, Jim has built powerful narratives and campaigns that reach and influence national and global audiences,” said Polycom CMO Amy Barzdukas.
 Kelly Heritage |
 Jimithy Hawkins |
Crosby Marketing Communications hired Kelly Heritage and Jimithy Hawkins to support the healthcare, government, and nonprofits & causes practices. Heritage joins Crosby as an integration director and will manage communications and outreach programs for Military OneSource, which serves enlisted personnel across the globe. She has more than 15 years of agency experience leading strategic campaigns for consumer-packaged goods, government and corporate clients. Hawkins will serve as a communications clearance manager on Crosby’s contract with the Substance Abuse and Mental Health Services Administration. He has managed communications and outreach programs for the Pennsylvania and DC Depts. of Health.
 Erin Levzow |
Marcus Hotels & Resorts named Erin Levzow VP-marketing. Levzow comes to Marcus from Austin, TX customer service experience company Hathway, where she was VP-customer relationship marketing, loyalty and marketing. She has also served as senior director of digital, social, CRM and e-commerce for Wingstop Restaurants in Dallas. In her new position, Levzow will oversee marketing, e-commerce, customer insight, loyalty and PR activities.
Ballard Partners names former Burson managing director Mike Waterman as MD. Waterman comes to Ballard from ROKK Solutions... The Herald Group brings on Trace Scruggs and Evan Lukaske as VPs... Travelier, which operates platforms for booking intercity transportation services via buses, trains and ferries in 124 countries, appoints Mario Gavira as CMO. 
Raffetto Herman Strategic Communications brings on Jessica Gail, who served as director of communications for Rep. Eric Swalwell, as senior media lead... Prime Therapeutics appoints Katie Payne as chief external affairs officer, a newly created role. She was previously a senior director at APCO... Thunderly promotes Jason Weaver to director of paid media. 
Ruder Finn hires Brent Mullins as SVP, talent and partnerships. Mullins joins the agency from 160over90, where he was VP, entertainment marketing... Allison Worldwide names Katie Huang Shin global president, technology, effective Nov. 14... Vasion, which provides serverless printing and AI-enabled automation, appoints Cindy White as CMO. 
Mod Op brings on John Powers and Alan Kipust as part of its Executive in Residence program, which already includes former Dun & Bradstreet chief data officer Monica Richter... Takeda Pharmaceuticals hires James-Denton Wyllie as head of R&D and external innovation communications... Veeam Software, which specializes in data resilience solutions, appoints Allison Cerra as CMO.
The Dallas Mavericks bring on Gina Miller as chief communications officer, a newly created role. She was previously with Major League Soccer team FC Dallas... Americans for the Arts, a nonprofit organization that advances arts advocacy, names Jamey Lundblad as CMO... Ambac Financial Group, an insurance holding company, names Karen Beyer managing director, head of investor relations.
