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Glover Park Group has signed on to represent Madison Square Garden Network cable TV/broadband company as it tackles telecommunications and programming matters on Capitol Hill.
MSGN, which is 70 percent owned by the Dolan family of Cablevision fame, is a 2015 spinoff of Madison Square Garden Co.
The sports/entertainment company airs live games of the New York Knicks, Rangers, Islanders, Liberty (which MSG put on the auction block earlier this month), Red Bulls, Buffalo Sabres and Westchester Knicks, as well as coverage of the Buffalo Bills and New York Giants.
The company has developed programs such as “Four Courses with JB Smoove” and “Beginnings” plus entertainment specials like “Billy Joel: Home at the Garden.”
Helmed by Cablevision alum, Andrea Greenberg, MSGN posted both flat revenues and net income of $157M and $41.2M, respectively, for the quarter ended Sept. 30.
GPG’s lobbying team includes Gregg Rothschild (legislative assistant to ex-Sen. John Kerry), Rob Seidman (LA to ex-Sen. Kelly Ayotte), Robert Harris (LA to Rep. G.K. Butterfield) and Guillermina Moore (senior policy advisor to Rep. Adam Smith).
WPP owns GPB.


Brunswick Group handles Endeavor, which has launched a review of strategic alternatives at the sports and entertainment combine as CEO Ari Emanuel believes Wall Street undervalues his company.
MWWPR has been retained by SportBLX to lead communications for the launch of a platform that allows fans and investors to own shares of unique assets in sports.
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Steven Spielberg’s Amblin Partners has brought on Dan Berger as executive vice president and head of communications.



