![]() Barri Rafferty |
Ketchum president Barri Rafferty will become CEO of the Omnicom unit on Jan. 1, taking over for Rob Flaherty, who will remain chairman.
She will become the first woman to lead a Top 5 global PR firm, according to Ketchum's release.
Before assuming the president post in 2016, Rafferty led North America and the global brand marketing practice. She helped launch Ketchum Digital and counseled top clients such as Gillette and Pernod Ricard.
“Barri brings strong business acumen, a passion for operational excellence, and a deep belief in the importance of talent, especially the critical role of diversity, equity and inclusion. I know these skills will help her lead the agency forward,” Karen van Bergen, Omnicom PR Group CEO, said in a statement.


Veteran tech writer and editor Meakin Armstrong is coming on board at San Francisco's Bospar, building upon the agency's proprietary generative engine optimization platform Audit*E.
WPP Production hires John Paulson as managing director, New York. Paulson previously served as global president of Deluxe Entertainment... CORE IR, which provides investor relations, public relations and digital communications for healthcare companies, brings on Bruce Voss as managing director, investor relations... Carve Communications appoints Julie Stern as VP. Stern was most recently EVP at Brillant PR & Marketing... Seismic, which provides AI-powered enablement options for revenue teams, names Rob Pinkerton as CMO. Pinkerton joins the company from Oracle.
Mike Doyle, who did a five-year stint as CEO of Ketchum, has joined Brunswick Group in New York as a partner.
Mission North names Danny Maiello as the agency’s first chief corporate affairs officer. He's a veteran of Highwire, Dentsu, BCW Global, PwC, FleishmanHillard and CNN... DCI brings on Dan Savickas as a director on its strategic alliances team... Reputation Advisors International adds Sharon Koh, founder of Singapore-based boutique advisory firm The Brand Imprint, as its newest member.
The National Association of Corporate Directors has named Brunswick Group veteran Mohamed Younis senior VP of content.



