 Kelli Cook |
Kelli Cook, who was marketing communications manager for Lockheed Martin's Sikorsky helicopter unit, has joined AGCO agricultural equipment maker as North American PR manager.
She's develop strategic communications campaigns, publicity drives and marketing programs for the $8B revenues Duluth, GA-based owner of brands such as Massey-Ferguson, Challenger and GSI.
At Sikorsky's DC officer, Cook organized trade shows, created marketing materials and organized grassroots support for its US government business development efforts.
Earlier, she served as a public affairs officer at the State Dept., US Naval Intelligence and Defense Intelligence Agency. Her State Dept. work included a two-year tour of Iraq, where she handled outreach to the Iraqi people.
Most recently, Cook was director of volunteers to President Trump's inaugural committee.
AGCO CEO Martin Richenhagen has reported solid sales and profit gains this year as nine-month revenues jumped 9.4 percent to $5.8B and net surged 44.9 percent to $142.1M.
Senior leaders have been exiting newly combined agencies since the wave of integrations started—the kind of departures that don't always make headlines but show up in who's running client accounts six months later.
Why CEO visibility is no longer optional as a communications tactic.
The “waiting period” that was once set aside for CEOs to develop their strategies before facing media scrutiny may be better used for corporate comms leaders get to know their CEO and what his or her short-term priorities will be.
Senior-most communications executives in the Fortune 500 earned between $50,000 and $100,000 more this year than they did two years ago, according to a recent survey of chief communications officers.
