By Greg Hazley
Real estate giant ERA Franchise System is in the midst of a search for a PR agency, confirmed Melissa Campbell, director of PR, who joined the company in January.
ERA hired Gibbs & Soell in early 2009 after a competitive review as its first retainer firm but the two have parted ways.
Campbell said the company is entering the final stretch of the review process and has met with firms of various sizes to find a “strategic agency partner.” She hopes to hire a firm by June 1.
Campbell moved to ERA from sister company real estate company NRT. Both are units of New Jersey-based Realogy, which also owns Century 21 and Coldwell Banker, among others.
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